Chopard Collaborates with Rihanna to Launch Rihanna Loves Chopard Collection

An ardent lover of Chopard, Rihanna now becomes the official brand ambassador for Chopard, for the Rihanna Loves Chopard Collection.

Post By : IJ News Service On 13 April 2017 10:48 AM

Rihanna has been an avid fan of Chopard’s jewellery, going by her redcarpet looks over the years. Caroline Scheufele, Chopard’s co-president and creative director has worked closely with the superstar singer to create a Haute Joaillerie and Joaillerie collection for SS17.

“I have always been in love with Chopard’s exquisite jewelry, so to actually design collections with them is something I still can’t believe,” says Rihanna. Rihanna and I collaborated closely on the collections so you can feel her unstoppable energy, strong creativity, and inherent sense of design in every piece,” says Caroline Scheufele. “With her unique style, she redefines the way people see and wear jewelry.”

As a style icon known for her bold and modern choices, the RIHANNA ♥ CHOPARD collections capture her unique vision and spirit. This vibrant collection will debut in May 2017 to help commemorate the 70th anniversary of the most spectacular red carpet in the world, the Festival de Cannes, and celebrate Chopard’s 20th year as the official partner of the Cannes Film Festival. However, Rihanna has already been giving fans a sneak peek of the capsule collection. At the recent Grammy Awards, she dazzled in a one-of-a-kind pair of floral inspired multi-colored chandelier earrings and marquise-cut diamond solitaire ring.

Inspired by her effortless confidence infused with strength, the limited edition RIHANNA ♥ CHOPARD Joaillerie Collection is defined by minimalist geometry and sharp, clean lines. A synergy of urban modernism and pure design gives Chopard’s classic Ice Cube shape a powerful sense of self and introduces new designs and colored ceramic into the line. The collection will be revealed in April 2017 with the release of global advertising campaign. Pieces will be available in June.

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