AMY brand partner of Swarovski Gemstones™ launches exclusive collection with Swarovski Zirconia at KGJS 2018
Ulka Gupta, Bollywood & Kollywood star walked the ramp with Amy’s latest nature inspired millennials collection at Kerala Gems & Jewellery Show
On 1st December 2018, Amy Exports & Imports from Kerala, branding partner of Swarovski Gemstones™ launched three collections at the Kerala Gem & Jewellery Show 2018. The collection was launched by Ms. Ulka Gupta Bollywood & Kollywood star along with Rajendra Jain MD India, Swarovski Gemstones™. Other industry dignitaries who graced the occasion with their presence and good wishes were Anwar Sadat – MLA of Aluva, Kerala, K. Srinivasan MD - Emerald Jewel Industries, A.K. Nishad - Malabar Gold & Diamond, PV Jose, Mrs. Kranti Nagvekar, Jayantilal Challani, Princeson Jose – Prince Jewellery and entire Jewellery fraternity from Kerala.
The celebration amplified with a spectacular fashion show in the evening showcasing breath-taking collection by Amy with Swarovski ® Zirconia. Bollywood & Kollywood celebrity Ms. Ulka Gupta was the showstopper for the sequence of Amy in association with Swarovski Gemstones™. Her presence throbbed the hearts of many and left everyone in an aww for the evening.
Ms. Ulka Gupta expressed “My first crush & love is Swarovski Zirconia. I feel honoured to be a showstopper for Amy in association with Swarovski Gemstones.
Rajendra Jain, Managing Director of Swarovski Gemstones India congratulated Amy for their stunning Botanical Collections, which was beautifully designed and created with Flowers, Fruits and Vegetables representing the complete green jewellery. This innovative and creative jewellery should be one of the main attraction for the retailers & consumers. He further stated that “Swarovski Zirconia has become girl`s first love”.
Amy’s collections were inspired by nature and targets the millennials of today.