Virtual Try On enables the user to visualize on their phone screen how a solitaire ring will look on their hand without the hassle of imagining, measuring solitaire sizes and venturing out to retail stores in the hope of finding a similar looking ring for a try on.
Libert’aimeTM by Forevermark will merge online and offline platforms to create an exciting new Forevermark consumer experience
Gempetit, an online jewellery brand launches its flagship store with timeless pieces crafted in 18-karat gold, especially designed for infants, kids and teens.
BlueStone.com, India’s leading online jewellery brand, presents the Amour collection, inspired by the vivid beauty of nature and its wonderful creations.
Tyaani.com the world's first and only Polki Jewellery store online, launched its offline flagship store with Karan Johar in Bandra (W).
Tyani.com the world's first and only Polki Jewellery store online, is all set to launch.
Thanks to the online revelation and the embracing of modern technology, a lot is happening in the jewellery industry nowadays. The geopolitical climate and the economy have a great bearing on the jewellery industry, when it comes to jewellery manufacturing and the preferences of the people. Half the year is already over, and we thought this is the right time to take stock of what is currently popular and hot when it comes to jewellery. We did an online and email survey on many jewellery retailers spread across all major states, dealing with all types of jewellery and we received responses from 150 retailers and designers across India. The survey helped us understand what really sells in different cities and the consumer mindset when it comes to jewellery buying. By Vijetha Rangabashyam
Kalyan Jewellers today acquired the online jewellery firm Candere to augment its presence in the growing online jewellery segment for an undisclosed sum.
New Ambassador a perfect fit for ‘dare to be different’ business model of India’s first online jewellery marketplace.
Offline stores not only allow a brand to have wider reach but also help bridge gap between online and offline channels, observes Kavita Parab.