Aurelle by Leshna Shah launches the unique 'Prêt-a-Porter' collection

'Prêt-a-Porter' range is crafted with unconventional cuts with rare stones embedded in precious metal and carved in intricate designs to reflect the evolution of today's modern woman.

Post By : IJ News Service On 16 February 2016 12:00 PM
10 JEWEL-The Jewellery Studio is an ultra luxury brand created under the group company Keshavlal Khemchand & Sons Pvt.Ltd. They have currently 4 jewellery studios across India. Speaking on the occasion marketing and sales director, Nishant Shah said, “We opened our first studio in Goregaon, Mumbai on a very small scale to see the response of the studio concept. After seeing the overwhelming success of our first studio, we took forward our second step by stretching towards Ahmedabad, the fastest growing cities in India and then Delhi, the capital. Finally, we opened our first flagship store of 10 JEWEL in Andheri, Mumbai this year on May 25th, 2013 inaugurated by Prachi Desai, actor.” %% The store is spread across 2500 sq. feet and showcases good quality diamonds designed perfectly to suit and blend with the customers taste and makes no compromise in the quality. Clubbed with a good and attractive price, each jewel is a striking piece of artwork that reflects royal yet an elegant flamboyance. The showroom is also special because they offer the most complete, stylish and exclusive range of jewellery. He further added, “With the opening of its first store in Mumbai, 10 JEWEL hopes to offer the women of Mumbai a unique and memorable customised jewellery shopping experience. It is our way of showing appreciation for the beauty and elegance of the Indian woman.” 10 JEWEL makes trendy and innovative jewel pieces using the nine unique gemstones as well as their exclusively designed and hand-crafted contemporary jewel master pieces. It caters to niche consumers who believe in possessing high-end designer diamond jewellery with a high level of sophistication and best in class personalised services at all their stores across India. Bhavin Shah, Chairman on the day of opening shared, "We believe in giving exquisite designer jewel masterpieces with excellent craftsmanship to our customers. We also believe that each customer who is buying a jewel masterpiece worth lacs should be given a joyful perfect shopping experience to just sit back, relax, take a massage, savour delicacies and choose their jewels with a classic ultra comfort and soothing ambience. That is not it, we believe in giving a competitive price as well.” The store has a very innovative concept of a waiting lounge and a massage facility for their high-end clientele. “We have an in-store ramp that we have made wherein we perform jewellery fashion shows once a month for our clients to showcase our new designs. I always had a thought of making a jewellery studio with a unique niche and ultra luxury feature. Then came the idea of a ramp show and we made it. We have a ramp made inside our studio where we have ramp shows every month with select jewellery designers and also to encourage new upcoming designers. We at 10 JEWEL believe in giving the customer very designer niche jewellery, which will make a statement with dazzling diamonds and glittery gold studded in mesmerising designs rarely seen. We call our jewellery stores –studio, wherein we showcase our niche high-end designer diamond jewellery with all our customers giving them an elite and luxury shopping experience with best in class soothing ambience,” he added. %%
Talking about the jewellery collection, he added, “Apart from our exquisite designer diamond jewellery masterpieces, we have started with exquisite designer men’s jewellery recently with not only men's rings and bracelets but also we have started with men's pendants, cufflinks, kurta buttons, iphone 5 diamond studded covers and much more to come and explore. We are thinking of launching a range of high end conceptual jewellery which will be made only one of its kind and also launching our Wild Collection soon with diamond cocktail leopard rings, our most popular lion kada bracelet and many things in that line.” All the jewellery at 10 JEWEL is totally certified for maintaining a third party confirmation and satisfaction of all their prestigious clients. 10 JEWEL offers buy back schemes, jewellery exchange, kitty party offers, jewellery investment schemes and many more exciting services. Sharing the response received at the new store, Nishant Shah said, “We have got a very good response in the very first eight weeks of the studio opening with sales in diamond rings, bracelets and some of our bridal neckpieces. The market status is steadily good and growing day by day. We have received very nice response for our bridal jewellery and some of our designer diamond jewel masterpieces.” %% Energised with deep values and the tradition of jewellery making, Bhavin Shah, CMD follows his distinct grammar of balancing ‘out of the box’ goal with real and practical jewellery solutions. He is a dynamic personality in the diamond jewellery industry for more than 30 years having proved his excellence from rough diamond manufacturing to classy designer diamond jewellery. He has also kept in touch with the latest in technology, producing jewellery that is not just the lightest in its class but also unique. Nishant Shah is one of the young entrepreneurs graduated from UPG College of Management, completing BMS Course and thereafter pursuing Graduate diamonds course from Gemological Institute of America, Carlsbad, California, U.S. After taking core business values from the family and a three-year industrial training in jewellery and diamond assortment, Nishant Shah joined the company as Director Sales. “Ever since we opened the doors of our prestigious company, Keshavlal Khemchand & Sons Pvt. Ltd, we have progressed exceptionally well. Thanks to all our prestigious customers around the globe who have trusted in us for our quality, service and designs for years. Known for our quality standards, each of our jewel master-piece is carefully designed by a team of 10 JEWEL's exclusive designing team and then created into a finished sparkling jewel by some of the best craftsmen and jewel experts through detailed quality checks and precision details,” concluded Nishant Shah. %%
10 JEWEL-The Jewellery Studio is an ultra luxury brand created under the group company Keshavlal Khemchand & Sons Pvt.Ltd. They have currently 4 jewellery studios across India. Speaking on the occasion marketing and sales director, Nishant Shah said, “We opened our first studio in Goregaon, Mumbai on a very small scale to see the response of the studio concept. After seeing the overwhelming success of our first studio, we took forward our second step by stretching towards Ahmedabad, the fastest growing cities in India and then Delhi, the capital. Finally, we opened our first flagship store of 10 JEWEL in Andheri, Mumbai this year on May 25th, 2013 inaugurated by Prachi Desai, actor.” %% The store is spread across 2500 sq. feet and showcases good quality diamonds designed perfectly to suit and blend with the customers taste and makes no compromise in the quality. Clubbed with a good and attractive price, each jewel is a striking piece of artwork that reflects royal yet an elegant flamboyance. The showroom is also special because they offer the most complete, stylish and exclusive range of jewellery. He further added, “With the opening of its first store in Mumbai, 10 JEWEL hopes to offer the women of Mumbai a unique and memorable customised jewellery shopping experience. It is our way of showing appreciation for the beauty and elegance of the Indian woman.” 10 JEWEL makes trendy and innovative jewel pieces using the nine unique gemstones as well as their exclusively designed and hand-crafted contemporary jewel master pieces. It caters to niche consumers who believe in possessing high-end designer diamond jewellery with a high level of sophistication and best in class personalised services at all their stores across India. Bhavin Shah, Chairman on the day of opening shared, "We believe in giving exquisite designer jewel masterpieces with excellent craftsmanship to our customers. We also believe that each customer who is buying a jewel masterpiece worth lacs should be given a joyful perfect shopping experience to just sit back, relax, take a massage, savour delicacies and choose their jewels with a classic ultra comfort and soothing ambience. That is not it, we believe in giving a competitive price as well.” The store has a very innovative concept of a waiting lounge and a massage facility for their high-end clientele. “We have an in-store ramp that we have made wherein we perform jewellery fashion shows once a month for our clients to showcase our new designs. I always had a thought of making a jewellery studio with a unique niche and ultra luxury feature. Then came the idea of a ramp show and we made it. We have a ramp made inside our studio where we have ramp shows every month with select jewellery designers and also to encourage new upcoming designers. We at 10 JEWEL believe in giving the customer very designer niche jewellery, which will make a statement with dazzling diamonds and glittery gold studded in mesmerising designs rarely seen. We call our jewellery stores –studio, wherein we showcase our niche high-end designer diamond jewellery with all our customers giving them an elite and luxury shopping experience with best in class soothing ambience,” he added. %%
Talking about the jewellery collection, he added, “Apart from our exquisite designer diamond jewellery masterpieces, we have started with exquisite designer men’s jewellery recently with not only men's rings and bracelets but also we have started with men's pendants, cufflinks, kurta buttons, iphone 5 diamond studded covers and much more to come and explore. We are thinking of launching a range of high end conceptual jewellery which will be made only one of its kind and also launching our Wild Collection soon with diamond cocktail leopard rings, our most popular lion kada bracelet and many things in that line.” All the jewellery at 10 JEWEL is totally certified for maintaining a third party confirmation and satisfaction of all their prestigious clients. 10 JEWEL offers buy back schemes, jewellery exchange, kitty party offers, jewellery investment schemes and many more exciting services. Sharing the response received at the new store, Nishant Shah said, “We have got a very good response in the very first eight weeks of the studio opening with sales in diamond rings, bracelets and some of our bridal neckpieces. The market status is steadily good and growing day by day. We have received very nice response for our bridal jewellery and some of our designer diamond jewel masterpieces.” %% Energised with deep values and the tradition of jewellery making, Bhavin Shah, CMD follows his distinct grammar of balancing ‘out of the box’ goal with real and practical jewellery solutions. He is a dynamic personality in the diamond jewellery industry for more than 30 years having proved his excellence from rough diamond manufacturing to classy designer diamond jewellery. He has also kept in touch with the latest in technology, producing jewellery that is not just the lightest in its class but also unique. Nishant Shah is one of the young entrepreneurs graduated from UPG College of Management, completing BMS Course and thereafter pursuing Graduate diamonds course from Gemological Institute of America, Carlsbad, California, U.S. After taking core business values from the family and a three-year industrial training in jewellery and diamond assortment, Nishant Shah joined the company as Director Sales. “Ever since we opened the doors of our prestigious company, Keshavlal Khemchand & Sons Pvt. Ltd, we have progressed exceptionally well. Thanks to all our prestigious customers around the globe who have trusted in us for our quality, service and designs for years. Known for our quality standards, each of our jewel master-piece is carefully designed by a team of 10 JEWEL's exclusive designing team and then created into a finished sparkling jewel by some of the best craftsmen and jewel experts through detailed quality checks and precision details,” concluded Nishant Shah. %%
10 JEWEL-The Jewellery Studio is an ultra luxury brand created under the group company Keshavlal Khemchand & Sons Pvt.Ltd. They have currently 4 jewellery studios across India. Speaking on the occasion marketing and sales director, Nishant Shah said, “We opened our first studio in Goregaon, Mumbai on a very small scale to see the response of the studio concept. After seeing the overwhelming success of our first studio, we took forward our second step by stretching towards Ahmedabad, the fastest growing cities in India and then Delhi, the capital. Finally, we opened our first flagship store of 10 JEWEL in Andheri, Mumbai this year on May 25th, 2013 inaugurated by Prachi Desai, actor.” %% The store is spread across 2500 sq. feet and showcases good quality diamonds designed perfectly to suit and blend with the customers taste and makes no compromise in the quality. Clubbed with a good and attractive price, each jewel is a striking piece of artwork that reflects royal yet an elegant flamboyance. The showroom is also special because they offer the most complete, stylish and exclusive range of jewellery. He further added, “With the opening of its first store in Mumbai, 10 JEWEL hopes to offer the women of Mumbai a unique and memorable customised jewellery shopping experience. It is our way of showing appreciation for the beauty and elegance of the Indian woman.” 10 JEWEL makes trendy and innovative jewel pieces using the nine unique gemstones as well as their exclusively designed and hand-crafted contemporary jewel master pieces. It caters to niche consumers who believe in possessing high-end designer diamond jewellery with a high level of sophistication and best in class personalised services at all their stores across India. Bhavin Shah, Chairman on the day of opening shared, "We believe in giving exquisite designer jewel masterpieces with excellent craftsmanship to our customers. We also believe that each customer who is buying a jewel masterpiece worth lacs should be given a joyful perfect shopping experience to just sit back, relax, take a massage, savour delicacies and choose their jewels with a classic ultra comfort and soothing ambience. That is not it, we believe in giving a competitive price as well.” The store has a very innovative concept of a waiting lounge and a massage facility for their high-end clientele. “We have an in-store ramp that we have made wherein we perform jewellery fashion shows once a month for our clients to showcase our new designs. I always had a thought of making a jewellery studio with a unique niche and ultra luxury feature. Then came the idea of a ramp show and we made it. We have a ramp made inside our studio where we have ramp shows every month with select jewellery designers and also to encourage new upcoming designers. We at 10 JEWEL believe in giving the customer very designer niche jewellery, which will make a statement with dazzling diamonds and glittery gold studded in mesmerising designs rarely seen. We call our jewellery stores –studio, wherein we showcase our niche high-end designer diamond jewellery with all our customers giving them an elite and luxury shopping experience with best in class soothing ambience,” he added. %%
Talking about the jewellery collection, he added, “Apart from our exquisite designer diamond jewellery masterpieces, we have started with exquisite designer men’s jewellery recently with not only men's rings and bracelets but also we have started with men's pendants, cufflinks, kurta buttons, iphone 5 diamond studded covers and much more to come and explore. We are thinking of launching a range of high end conceptual jewellery which will be made only one of its kind and also launching our Wild Collection soon with diamond cocktail leopard rings, our most popular lion kada bracelet and many things in that line.” All the jewellery at 10 JEWEL is totally certified for maintaining a third party confirmation and satisfaction of all their prestigious clients. 10 JEWEL offers buy back schemes, jewellery exchange, kitty party offers, jewellery investment schemes and many more exciting services. Sharing the response received at the new store, Nishant Shah said, “We have got a very good response in the very first eight weeks of the studio opening with sales in diamond rings, bracelets and some of our bridal neckpieces. The market status is steadily good and growing day by day. We have received very nice response for our bridal jewellery and some of our designer diamond jewel masterpieces.” %% Energised with deep values and the tradition of jewellery making, Bhavin Shah, CMD follows his distinct grammar of balancing ‘out of the box’ goal with real and practical jewellery solutions. He is a dynamic personality in the diamond jewellery industry for more than 30 years having proved his excellence from rough diamond manufacturing to classy designer diamond jewellery. He has also kept in touch with the latest in technology, producing jewellery that is not just the lightest in its class but also unique. Nishant Shah is one of the young entrepreneurs graduated from UPG College of Management, completing BMS Course and thereafter pursuing Graduate diamonds course from Gemological Institute of America, Carlsbad, California, U.S. After taking core business values from the family and a three-year industrial training in jewellery and diamond assortment, Nishant Shah joined the company as Director Sales. “Ever since we opened the doors of our prestigious company, Keshavlal Khemchand & Sons Pvt. Ltd, we have progressed exceptionally well. Thanks to all our prestigious customers around the globe who have trusted in us for our quality, service and designs for years. Known for our quality standards, each of our jewel master-piece is carefully designed by a team of 10 JEWEL's exclusive designing team and then created into a finished sparkling jewel by some of the best craftsmen and jewel experts through detailed quality checks and precision details,” concluded Nishant Shah. %%

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