Tribhovandas Bhimji Zaveri (TBZ -The Original) has launched a premium scheme where customers can Exchange their old gold jewellery for new Diamond studded jewellery. It is an opportunity for women to add some diamonds to their jewellery collection. The scheme will be on from 27th January at all TBZ- The Original outlets in Mumbai & Hyderabad.

According to this scheme any Customer looking to purchase diamonds studded jewellery for their old gold Jewellery has to get their Gold Jewellery valued at the counter and select the Diamond jewellery of their choice. Once the selection is done, Customer’s old gold jewellery’s value will be appreciated by 10 % over the already appreciated market value prevailing that time of the day, at the time of payment.

“The market prices of Gold Jewellery have risen in past 3 – 4 months & in true TBZ tradition, we decided to pass on the benefit of increased Gold Jewellery price to our customers who want to own diamond jewellery. This scheme will help us in upgrading the existing Gold Jewellery customers to diamond jewellery & also get to attract new customers of Gold Jewellery to Diamond jewellery. We are expecting a tremendous response on this scheme from our women customers who aspire to own Diamond jewellery,” says R.K. Nagarkar, General Manager TBZ – The Original.