New York-based fine jewellery brand Verlas has launched its Zenyth Collection ahead of Akshaya Tritiya, presenting a range of pyramid-inspired designs in gold set with laboratory-grown diamonds.

The collection is handcrafted in solid gold and features diamonds in EF colour and VS–VVS clarity. It reflects the brand’s focus on combining geometric design with sustainable materials and precision craftsmanship.

The women’s line includes pieces such as the Pyramid Trois Pendant Necklace and the Two-Tier Pyramid Diamond Band, designed for both standalone wear and stacking. Other designs include the Pyramid Luxe Contour Diamond Earrings and the Zenyth Pyramid Luxe Geometric Bangle.

For men, the collection offers minimal, geometric styles including the Cascading Pyramid Pendant Necklace, Pyramid Radiant Diamond Studs, and the Zenyth Pyramid Luxe Cuff Bracelet, positioned for everyday wear.

The collection also features gender-neutral cuff designs such as the Pyramid Luxe Diamond Cuff Bracelet and Zenyth Pyramid Spiked Cuff Bracelet, aimed at versatile styling across occasions. These designs are intended to be worn individually or layered with other jewellery or watches.

Launched in the context of Akshaya Tritiya, the collection is positioned as an investment-led purchase aligned with themes of prosperity and new beginnings. Verlas is also offering a 25% discount on diamond value as part of the launch.

The launch marks the brand’s continued expansion in India, with a focus on design-led, sustainable jewellery targeting evolving consumer preferences.