PNG Jewellers has launched Unstoppable Legacy, a new brand campaign featuring actors Madhuri Dixit and Ranbir Kapoor. The campaign went live on October 19, 2026, across television and digital platforms ahead of the festive and wedding season.

The film marks the first television commercial featuring both actors, who are brand ambassadors for the jewellery retailer. Set backstage at a show, the film follows a conversation between Dixit and Kapoor about legacy and lasting popularity, before revealing that their discussion centres on PNG Jewellers.

The campaign highlights the retailer’s heritage, with the brand tracing its origins to 1832. It seeks to connect the company’s legacy with younger consumers while retaining its association with trust across generations.

Dr. Saurabh Gadgil, Chairman and Managing Director, PNG Jewellers, said, “Legacy is earned over generations. PNG Jewellers has built its own since 1832, and families have trusted us with their most important occasions for decades. Madhuri Dixit has created a legacy of her own and Ranbir Kapoor carries one forward, which is why they were the right duo to tell this story as the festive and wedding season begins.”

The campaign will run on television channels including Star Plus, ET Now, Aaj Tak and Republic Bharat, as well as YouTube, Instagram, Facebook, connected TV, PNG Jewellers stores and theatres.

The launch is supported by festive offers on gold and diamond jewellery across the retailer’s stores until November 15, 2026.