Tanishq has recently launched the expertly crafted ‘Ganga’ collection. Designed in 18k gold and studded with diamond and polki, the collection draws inspiration from the purity, divinity and the journey of Ganga, one of India’s most revered rivers. Comprising a wide range that includes earrings, pendants, bangles and necklaces, the Ganga collection is priced from Rs.35,000 onwards and is available at Tanishq outlets across the country.%% Speaking about the collection, Mr. Sandeep Kulhalli, Vice President, Retail and Marketing, Tanishq said, “At Tanishq our aim is to make the jewellery segment more innovative and exciting. Given the more aware and learned consumer base, it has become imperative to differentiate collections on parameters like design and material. The Ganga collection has been crafted with utmost attention to detail, thereby making each piece a statement.”%% Each piece of the collection is highlighted by white gold, diamonds and precious uncut stones and reflects a mood of the river Ganga in both design and colour as she makes her way down from her origin in Gangotri. The four moods are Sthira (Calm), Nritya (Flow), Krodha (Fury) and Sangama (Confluence).%%