Jewellery retailer Senco Gold delivered a strong performance in the first quarter of FY26, clocking a 28% year-on-year rise in total revenue, buoyed by festive demand and rapid retail expansion. Retail revenue alone saw a 24% increase, reflecting strong consumer sentiment and footfall across the company’s expanding showroom network
Festivals such as Akshay Tritiya, Baisakhi, Bihu, Poila Baishakh, and Ramnavmi played a key role in driving sales during the quarter, particularly in regions like West Bengal, Punjab, and Assam where Senco enjoys strong brand recall. The quarter also coincided with a sharp uptick in gold prices, which ranged between Rs.86,900 and Rs.1,01,000 per 10 grams—a 32% increase over the previous year—yet consumer appetite for gold remained resilient.
As part of its aggressive growth push, the company inaugurated nine new showrooms during the quarter, taking its total store count to 179 across India. Senco also continued to invest in brand-led growth, targeting lifestyle-conscious and festive shoppers with its differentiated product lines.
Looking ahead to Q2 FY26, the company aims to open an additional 11 stores to meet its full-year target of 20 new showrooms. It is also eyeing a broader rollout of its sub-brands — Sennes, Gossip, and Everlite — via franchise partnerships to tap urban and semi-urban markets more effectively.
Shares of Senco Gold Ltd closed at Rs350.05 on the BSE, gaining Rs.7.60 or 2.22% on Friday.
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