Gargi by P. N. Gadgil & Sons has launched its annual Rakhi collection with more than 1,000 designs crafted in 92.5 sterling silver, offering a meaningful alternative to conventional thread rakhis. The collection, which began shipping nationwide in June, has already gained traction among buyers looking for Raksha Bandhan tokens that blend tradition with longevity.

The designs this year draw heavily on spiritual and cultural motifs—Shivmudra, Ashtavinayak, Chakra, OM, Swastik, Trishul, and Shree, among others—alongside delicate floral patterns. Each rakhi is hallmarked for silver purity and priced accessibly, with entry points starting at Rs.180 post-discount, making them attractive both as keepsakes and as value-driven gifts.

Far from being one-day accessories, the silver rakhis are designed to last well beyond the festival. Highlights include the Divine Ganesh Rakhi, OM Engraved Heart, and the Multilayered Chakra—pieces that balance symbolism with everyday elegance.

"Rakhi is one of those festivals where tradition and memory meet design," said Aditya Modak, Co-founder and CEO of Gargi. "Customers today want pieces that endure—emotionally and materially. Our rakhis are made to be worn, cherished, and even passed on, whether tied by a sister or a brother.”

The new launch aligns with Gargi’s wider philosophy of offering jewellery that’s emotionally resonant, aesthetically refined, and rooted in purity. Customers can explore the collection online with nationwide delivery or visit Gargi’s exclusive outlets across India.