Roberto Coin has accelerated its US retail expansion with the opening of a new boutique at Hudson Yards, New York, and another slated to debut on December 42025 at Caesars Palace, Las Vegas. The move aligns with the Italian luxury jeweller’s long-term growth strategy and builds on increased visibility from its global campaign featuring Dakota Johnson. It also marks a strengthened retail partnership with the Watches of Switzerland Group, which continues to support the brand’s premium positioning in key international markets.

The 1,000 sq ft Hudson Yards boutique showcases Roberto Coin’s signature Italian refinement, incorporating Venetian-inspired architectural elements and a warm, contemporary retail layout. The upcoming Las Vegas boutique will echo the same design philosophy while presenting the brand’s most recognised collections alongside exclusive limited-edition creations tailored for high-value clientele.

Roberto Coin, Founder and Creative Director, described the openings as a defining moment in the brand’s evolution, emphasising the shared commitment with Watches of Switzerland Group to deliver elevated and immersive retail experiences.

The expansion comes at a time when the brand is experiencing strong global momentum. With nearly five decades of design heritage, more than 200 points of sale across 60 countries, and over 20 owned or franchise boutiques, Roberto Coin continues to strengthen its reputation for craftsmanship, distinctive design language, and the signature ruby embedded in every piece.

Source: GJEPC