Kalyan Jewellers announced its association with Royal Challengers Bengaluru Women (RCB Women) as Official Style Partner on 13 January 2026, coinciding with the team’s Women’s T20 League 2026 campaign.

Under the partnership, Kalyan Jewellers will work with RCB Women across the ongoing season. The association will be activated through an integrated marketing campaign featuring players Smriti Mandhana, Shreyanka Patil, and Lauren Bell.

The campaign will roll out across digital and social media platforms. According to the companies, the initiative will link jewellery with personal style and confidence, drawing a connection between professional sport and contemporary self-expression.

The partnership also includes fan- and customer-focused initiatives during the season. Planned activities include meet-and-greet opportunities with RCB Women players, access to match tickets, and select on-ground experiences.

Commenting on the association, Ramesh Kalyanaraman of Kalyan Jewellers said, “The RCB Women’s team embodies resilience, ambition, and self-belief — values that resonate strongly with Kalyan Jewellers. As the Official Style Partner of RCB Women, we are proud to celebrate athletes who exemplify confidence and purpose.”

Rajesh Menon of Royal Challengers Bengaluru said, “We are delighted to welcome Kalyan Jewellers as the Official Style Partner of RCB Women. This collaboration reflects the evolving face of women’s cricket, where excellence in sport goes hand in hand with confidence and individuality.”

RCB Women enter the Women’s T20 League 2026 as former champions, having won the title in 2024.