Jos Alukkas has announced its Onam offers across all its showrooms in Kerala from August 8 to 26, covering gold, diamond and platinum jewellery. The jeweller has also introduced its ‘Celeb Face’ campaign as part of the festive initiative.

Under the ‘Celeb Face’ campaign, launched in collaboration with a Kerala lifestyle magazine, women aged 18 to 30 can visit a Jos Alukkas showroom, wear jewellery from a selected collection and submit a selfie. Two winners will be selected from the entries.

One winner will be featured on the magazine’s cover, while the second will have an opportunity to appear in an upcoming Jos Alukkas advertising campaign. Registrations are being accepted through the campaign’s online platform.

The Onam offer includes a guaranteed gift on every purchase and a free gold coin with the purchase of every 10 grams of gold. Customers can also avail a 30% discount on diamonds and a 30% discount on platinum making charges.

Jos Alukkas Chairman Jos Alukkas said, “Onam is a celebration that beautifully reflects Kerala's rich traditions, bringing families and loved ones together.” He added that the company has curated collections for the festive season.

The company said its Onam range includes gold and natural diamond jewellery, with necklaces, earrings, bridal sets and bespoke creations. It said the jewellery is certified by internationally recognised laboratories.

Jos Alukkas has been operating in gold, diamond and platinum jewellery for more than six decades and currently has more than 60 showrooms along with an online store.