Tiffany and Co. has created a dedicated Tiffany & Co. page on the popular Facebook social networking website, through which, it is reaching out to its fans across the world. This is the first time that the retailer is venturing into social networking. %% The page was created by the retailer last month in February 2009, and has received more than 124,000 of Tiffany fans already visiting it to view the jewellery designs displayed at the centre of the page and interact with feedbacks on the designs. The page also connects to other web-based links to Tiffany's environmentally conscious approaches, the various celebrity associations with Tiffany, a discussion board to interact with the retailer on its products etc, and much more.