Joyalukkas introduced its latest jewellery collection called 'Yuva'. This exclusive range is targeted towards the younger demographic who seek to showcase their individual style through their jewellery choices.
Joyalukkas recently unveiled its new collection ‘Yuva’. The new collection is specially designed for a younger audience that is looking for a reflection of their own style in jewellery.
The design inspiration of Yuva is geometric art forms. Shapes and icons have been used to amalgamate with linear lines to create a fashion-forward collection like no other. The collection is crafted in 18 karat gold and are further accentuated with the use of stones like white mother of pearl and green malachite.
Launching the new Yuva collection, John Paul Alukkas, managing director – international operations, Joyalukkas, said: “The Yuva collection is targeted towards the style-conscious working woman of today. Her style statement is effortless and relaxed and she is looking for jewellery to match that. Whether it is a day in the office or a dinner with friends after, these pieces are versatile and eye-catching.”
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