WPP Media Transforms Cinema Ceilings into Storytelling Canvases for Indriya’s ‘Aasmaniyat’ Campaign
WPP Media has unveiled a one-of-its-kind cinema activation for Aditya Birla Jewellery’s Indriya brand, turning theatre ceilings into immersive storytelling spaces to launch its latest diamond collection, Aasmaniyat
Indriya Launches ‘Aasmaniyat’: A Celestial-Inspired Diamond Jewellery Collection
Indriya, the jewellery brand from Aditya Birla Group, has unveiled its latest diamond collection, Aasmaniyat, inspired by the vast beauty and mystique of the cosmos. The collection transforms celestial elements into contemporary diamond and gemstone-studded creations designed for modern women and bridal trousseaus
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