Heer by GIVA launched its first offline store in Bengaluru on March 23, 2026 with ‘Alfaaz-e-Heer’, marking its retail expansion to deepen customer engagement beyond its digital-first business model.

Kalyan Jewellers released a Gudi Padwa digital campaign on March 18, 2026, featuring Pooja Sawant, highlighting evolving family relationships and positioning jewellery gifting within contemporary festive narratives across Maharashtra markets.

Addressing the media, GJC announced the dates of the ninth edition of the India Gem and Jewellery Show, and also took the opportunity to unveil its new logo and identity.

PNG Jewellers inaugurated its 72nd showroom on Medical Road in Gorakhpur on March 15, 2026, marking its first store in the city as part of the brand’s ongoing North India retail expansion.

Amoura, the contemporary jewellery label by D.P. Jewellers, hosted an invite-only Women’s Day gathering on March 13 in Indore, introducing guests to its lightweight everyday jewellery collection and engaging customers.

Divine Solitaires reports strategic shifts in FY26 driven by high gold prices, evolving consumer behaviour, and rising interest in certified natural diamond solitaires, targeting category expansion and stronger retailer partnerships across India.

Tanishq expands its U.S. retail footprint with a new showroom in Westborough, Massachusetts, serving the Boston market and marking the brand’s 10th store in the United States.

Retailers highlight how financially independent women are increasingly buying jewellery for themselves, boosting demand for lightweight gold and diamond jewellery across metros and smaller cities, finds out Dhwani Rathod.

World Gold Council launched the second phase of its ‘The Moment is Gold’ campaign on 4 March 2026 in Mumbai, positioning gold as an everyday purchase linked to personal milestones and achievements.

IJ Power List 2026 honours the leaders redefining Indian jewellery retail through governance, innovation, cultural stewardship, and disciplined growth—celebrating visionaries shaping the industry’s future with clarity, credibility, and conviction.

Jos Alukkas launched its ‘My Best Friend’s Wedding’ brand campaign on January 10, 2026, featuring Dulquer Salmaan, Keerthy Suresh and Suhasini Maniratnam, reflecting contemporary wedding decision-making and shared celebrations.

While multipurpose jewellery is seeing rising interest, exhibitors at IIJS Bharat Signature 2026 say that it might be a bit too early to call it a trend, finds out Khursheed Mistry.

Mavitrra has launched a new wedding jewellery collection inspired by spiritual symbolism, reflecting traditional Indian bridal aesthetics while reinforcing the brand’s focus on culturally rooted design narratives.

DiAi Designs launched two lab-grown diamond collections on December 23 2025, across India, introducing non-flip tennis jewellery and cushion-cut designs to address wearability, gifting demand, and year-end retail season needs.