De Beers Names Jaipur’s Sawai Padmanabh Singh Natural Diamond Advocate; Forevermark Unveils Festive Campaign
De Beers appointed Sawai Padmanabh Singh of Jaipur as its natural diamond advocate in India, while Forevermark Diamond Jewellery unveiled Princess Gauravi Kumari as the face of its festive campaign.
P N Gadgil & Sons Appoints Sonali Bendre as Brand Ambassador
The jewellery retailer launched a flagship campaign featuring actor Sonali Bendre, highlighting its mangalsutra and traditional jewellery collections and positioning jewellery as an heirloom.
IAGES Brings Gold Industry Stakeholders Together at Trust Circle 2026
IAGES hosted Trust Circle 2026 in New Delhi, bringing stakeholders from refining, bullion, manufacturing, assaying, hallmarking, retail and digital investment gold together.
How Is Couture India 2026 Different From the Previous Editions?
From new materials and lightweight designs to emerging suppliers, wider sourcing and stronger seasonal relevance, COUTURE India 2026 showed how the format has evolved, discovers Preeti Kulkarni
Five Cities. Five Jewellery Leaders. One Grand Opening: COUTURE India 2026 Unites the Jewellery Fraternity
The 11th edition of COUTURE India opens in New Delhi with five jewellery leaders, over 100 exhibitors and 700 retailers and buyers from across India.
P.C. Chandra Jewellers Builds Brand Engagement Through ‘True To Me’
P.C. Chandra Jewellers has launched ‘True To Me’, a five-episode podcast series featuring women’s stories around identity and personal choice, with jewellery integrated into the content.
PNGS Launches Ganeshotsav Collection Under ‘Dagina Maharashtra-cha’
P. N. Gadgil & Sons has introduced silver Ganpati idols, puja essentials and traditional Maharashtrian gold jewellery as part of its Ganeshotsav campaign under ‘Dagina Maharashtra-cha’.
Kumari Fine Jewellery Showcases Collections Across Three Cities
Kumari Fine Jewellery showcases its Luxe Collection and contemporary gold and gemstone jewellery at exhibitions across Mumbai, Ahmedabad and Raipur, engaging HNI consumers and exploring regional demand.
World Gold Council Extends ‘The Moment is Gold’ with ‘First Diwali’
World Gold Council taps into first Diwali celebrations to position gold as a symbol of belonging, self-expression and new beginnings
FTAs Are Opening a New Chapter for India’s Jewellery Exports
With new trade agreements opening markets, and shifting global sourcing strategies creating fresh opportunities, India’s gem and jewellery industry is entering an important phase. GJEPC Chairman Kirit Bhansali discusses India’s growing global role, emerging export opportunities, and the road ahead, with Suneeta Kaul.
CaratLane Brings Maharashtra’s Chandrakor Motif to Life in Festive Campaign
CaratLane has launched its latest festive campaign around the Chandrakor motif, drawing on Maharashtra’s cultural heritage to present the traditional crescent moon symbol through contemporary jewellery.
Rajlaxmi Jewellers Partners With ‘Toxic’, Takes Film Association In-Store
The Patna-based jeweller has launched a 10-day in-store activation around the film, combining jewellery visibility with a purchase-linked movie ticket offer.
Kavitha Gold & Diamonds Repositions Gold With Fahadh Faasil Campaign
The ‘She Is Gold, Her Dreams Are Gold’ campaign shifts the brand narrative from gold as a product or investment to its emotional connection with women and their aspirations.
WHP Jewellers Launches ‘WHP Now’ With Four-Hour Jewellery Delivery
The new service targets lightweight, daily-wear and gifting-led jewellery, with four-hour delivery currently available across Mumbai and Navi Mumbai.
Gold And Silver Rakhi Sales Rise, Replacing Conventional Gifts This Raksha Bandhan
Precious-metal rakhis, coins and lightweight jewellery were the flavour of the season this year, with customers choosing keepsakes with lasting value over chocolates and traditional presents, discovers Preeti Kulkarni
