There is no consensus among retailers regarding the impact the high gold prices will have on the buying pattern of customers this Akshaya Tritiya. While some feel that the unprecedented jump will dampen spirits, others are of the opinion that it will be business as usual, finds out Suneeta Kaul

Retailers are citing several growth drivers that give an impetus to sales, ranging from improving systems and procedures within the company, to better social media management, and promotion and communication, says Suneeta Kaul

Gauging the buying capacity of customers is a complicated issue – retailers have to make an assessment based on the body language and reactions of buyers, as well as their attire and accessories, says Suneeta Kaul

Customs duty on gold and silver decreased to 7.5 per cent from 12.5 per cent with an addition of 2.5 per cent AIDC (Agri Infra & Development Cess) – in effect reduced to 10 per cent -- applauded unanimously by the whole G & J industry

From an unwillingness to work, low morale due to salary cut, fear of catching the virus to sales girls going on maternity leave and having to pay salaries despite having no income, jewellery store owners have had to face many challenges in dealing with their staff during this time. They have openly discussed their difficulties when it comes to handling their staff and offered solutions as well. By Vijetha Rangabashyam

Why Jewellery Business Is Taking Time To Pick-Up In Punjab?

Across the whole of India, buying jewellery is a long standing tradition. So also in Punjab, which is called the ‘land of abundance’