Senco Gold & Diamonds introduces a Gudi Padwa jewellery collection in March 2026 across India, featuring traditional Maharashtrian designs and limited-period discounts to drive festive jewellery purchases and retail demand.

Divine Solitaires introduced a Gudi Padwa offer in India from March 16–19, 2026, enabling customers to book diamond coins at Rs 2,000 with price protection to drive festive purchases.

Divine Solitaires reports strategic shifts in FY26 driven by high gold prices, evolving consumer behaviour, and rising interest in certified natural diamond solitaires, targeting category expansion and stronger retailer partnerships across India.

De Beers Group has partnered with Indian cricketer Abhishek Sharma, announced in Bengaluru on March 10, 2026, to promote natural diamonds in India by linking the category with personal achievement and identity.

Mia by Tanishq marked its 275-store milestone with the launch of a new outlet in Bengaluru’s Kammanahalli on March 7, reinforcing retail expansion in India’s growing lightweight jewellery segment.

Kumari Fine Jewellery is hosting a Women’s Day showcase on 5–6 March 2026 at Parinee Crescenzo, BKC, Mumbai, presenting lightweight gold jewellery centred on self-purchased milestones and financial independence.

Jewellery retail is shifting from event-based transactions to long-term customer relationships. As buying behaviour evolves, repeat customers are emerging as the most reliable drivers of profitability, stability and sustained growth for retailers.

World Gold Council launched the second phase of its ‘The Moment is Gold’ campaign on 4 March 2026 in Mumbai, positioning gold as an everyday purchase linked to personal milestones and achievements.

On March 2, 2026, in Mumbai, IAGES announced crossing 50 accredited members, expanding to 300+ stores to strengthen transparency, standardization and consumer confidence across India’s gold value chain.

The IJ Powerlist 2026 celebrated 30 influential changemakers steering India’s jewellery industry forward. From retail expansion to export leadership, the platform recognized visionaries driving transformation, professionalism, and long-term growth across the organized jewellery ecosystem.

Shringar House of Mangalsutra Limited inaugurated a 16,260 sq ft manufacturing facility in Kandivali on February 23, 2026, investing Rs 15 crore to raise annual capacity to 4,000 kg.

Changing consumer behaviour, rising gold prices and faster buying cycles are driving demand for lightweight, high-rotation jewellery, forcing retailers to rethink inventory planning, merchandising strategies and sales approaches.

Angara introduced personalized engraving across its ring collection on February 26, 2026, available online in India and globally, expanding customization options as demand grows for individualized fine jewellery purchases.

CaratLane presented eight natural diamond jewellery looks at New York Fashion Week on February 16, 2026 in Chelsea Piers, marking its first international runway showcase and expanding global market presence.