Forevermark Bets on New Markets and Younger Buyers to Drive Growth
As Forevermark accelerates its India expansion, Shweta Harit, Global Senior Vice President, De Beers Group, and CEO, Forevermark, discusses the changing dynamics of natural diamond demand, the growing influence of younger consumers, emerging retail opportunities, and the strategies driving the category’s next phase of growth in a conversation with Suneeta Kaul.
De Beers Names Jaipur’s Sawai Padmanabh Singh Natural Diamond Advocate; Forevermark Unveils Festive Campaign
De Beers appointed Sawai Padmanabh Singh of Jaipur as its natural diamond advocate in India, while Forevermark Diamond Jewellery unveiled Princess Gauravi Kumari as the face of its festive campaign.
Reva Diamonds Reports 46% Q2 Revenue Growth, Expands Retail Network to 38 Outlets
The natural diamond jewellery retailer recorded 75.75% revenue growth in H1 FY27 and added company-operated stores in Pune and Nashik.
QWEEN Taps Rosy Blue And Kashikey For Diamond Traceability And Craftsmanship
EKARAA Jewellery has introduced a gifting collection of fine diamond jewellery in 9kt gold, spanning rings, bracelets, pendants and earrings, with select pieces available for customization.
Kumari Fine Jewellery Showcases Collections Across Three Cities
Kumari Fine Jewellery showcases its Luxe Collection and contemporary gold and gemstone jewellery at exhibitions across Mumbai, Ahmedabad and Raipur, engaging HNI consumers and exploring regional demand.
QWEEN Introduces 3D Virtual Try-On for Jewellery Shopping in India
The partnership with Perfect Corp. brings hyper-realistic augmented reality to QWEEN’s digital platform, covering up to 2,300 jewellery SKUs.
CaratLane Looks Beyond Affordable Jewellery to Drive Growth
Titan-owned jewellery brand plans to expand beyond its traditional sub-?50,000 positioning, targeting higher-ticket diamond and gemstone purchases as it charts its next phase of growth.
Manish Malhotra Fine Jewellery Launches The M Collection On Tata CLiQ Luxury
Manish Malhotra Fine Jewellery has launched The M Collection exclusively on Tata CLiQ Luxury, expanding its online fine jewellery presence with 18-karat gold and natural diamonds for everyday wear nationwide.
Irasva Fine Jewellery unveils monsoon edit in 18K gold and natural diamonds
Irasva Fine Jewellery has introduced a monsoon edit featuring 18K gold and natural diamond jewellery, with hoops, pendants, bracelets and sets priced between Rs 14,400 and Rs 84,235.
IIJS Bharat Premiere 2026 puts retail, exports and technology in focus
IIJS Bharat Premiere 2026 brought India’s jewellery trade together in Mumbai from August 5 to 10, with sourcing, exports, technology and changing consumer demand shaping business discussions.
NDC Launches Consumer-First Global Strategy to Boost Natural Diamond Demand
The Natural Diamond Council has unveiled a new global consumer-focused strategy to strengthen demand for natural diamonds through category marketing, industry collaboration and consumer engagement, amid changing market dynamics.
QWEEN Partners with Perfect Corp. for AI-Powered Virtual Jewellery Try-On
QWEEN has partnered with Perfect Corp. to introduce AI- and AR-powered virtual jewellery try-on in India, enabling customers to view jewellery digitally across desktop and mobile before purchase.
Glow by Kirtilals Launches The Frill Collection
Glow by Kirtilals has launched The Frill Collection of natural diamond jewellery, now available across stores in South India and online, alongside introductory offers on making charges, diamonds and gold exchange.
GJEPC Seeks Tariff Relief as New U.S. Trade Regime Retains 10% Duty on Indian Gem and Jewellery Exports
With the U.S. Section 301 tariff regime taking effect on July 24, 2026, GJEPC says Indian gem and jewellery exports continue to face a 10% additional tariff despite policy compliance.
IGI Reports 23% Revenue Growth and 31% PAT Growth in Q1 FY27
International Gemological Institute (IGI) reported 23% revenue growth and 31% profit growth for the quarter ended June 2026, supported by growth across loose stones, jewellery and coloured gemstone certification.
