Beyond bonuses: How expensive gifts to employees enhance brand visibility
Giving expensive gifts to employees creates a ripple effect that goes beyond momentary fame. Employees not only feel valued and recognized, they end up becoming brand messengers as they take to social media to share their stories. The brand, thus, gets associated with values, class, and a reputation for generosity, discovers Suneeta Kaul
Celebrate the most sacred bond of love with ORRA!
With three unique ways to wear this symbol of love, ORRA’s diamond mangalsutra collection, is an ode to the contemporary Indian woman who defines her style, her way.
A Shining Talisman-Journey of the Mangalsutra
A mark of an everlasting bond, tying the Mangalsutra has been an auspicious tradition followed in most marriages for centuries in India. Originally a Hindu tradition, the mangalsutra has become such a universal symbol in Indian weddings that over time, other religions have also adopted the tradition of tying the mangalsutra. Mostly made in gold, the meaning and history behind the mangalsutra is profound, and has different cultural implications in different parts of India. While in some parts of India, people still uphold the traditional way of adorning the propitious piece of jewellery, in some parts, people have acclimatized to new and modern designs of wearing the mangalsutra. By Vijetha Rangabashyam.
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