VBJ, Vummidi Bangaru Jewellers has introduced the Parro jewellery collection in Chennai on June 22, drawing inspiration from the parrot motif and combining gold, diamonds, gemstones and enamel with heritage craftsmanship.

VBJ, Vummidi Bangaru Jewellers will host its first exclusive jewellery exhibition in Mettupalayam on June 19–20, showcasing curated gold, diamond and solitaire collections to expand customer access in the region.

VBJ will host a jewellery exhibition in Karur on June 5–6, 2026, showcasing gold, diamond and solitaire collections, aiming to strengthen customer engagement and present curated designs locally.

Vummidi Bangaru Jewellers has opened a 14,000 sq. ft. flagship showroom in Chennai’s Anna Salai, introducing a multi-format retail concept while outlining expansion plans across India and the United States.

Vummidi Bangaru Jewellers announced its ‘Auspicious Akshaya Tritiya’ campaign in Chennai from April 11–30, 2026, offering making charge discounts and promotional benefits to drive festive jewellery demand ahead of April 19.

VBJ Since 1900 unveiled the MS Dhoni Signature ‘Lucky 7’ Bracelet in Chennai on 11 December 2025, created under PGI’s Men of Platinum initiative to expand men’s platinum jewellery offerings.

Edstead has launched Jewels of Legacy on JioHotstar, a documentary series exploring the histories, family narratives and craftsmanship traditions of Kishandas, Mahesh Notandass, VBJ and Abaran, highlighting their role in India’s jewellery heritage.

VBJ Since 1900 introduces Avatara, a contemporary design chapter that redefines heirloom jewellery through modularity, fluidity and purpose-led wearability, aligning legacy craftsmanship with the many roles of today’s woman.

VBJ Since 1900 continues its iconic Jhumka Festival, presenting over 2,000 designs that blend heritage artistry and contemporary elegance, reflecting the brand’s legacy, craftsmanship, and deep cultural resonance across generations.

VBJ Since 1900 (Vummidi Bangaru Jewellers), India’s most trusted heirloom jewellery brand, ushers in the festive season with Divine Diwali – a celebration of light and legacy, presenting to its connoisseurs

VBJ Since 1900 (Vummidi Bangaru Jewellers), India’s most trusted heirloom jewellery brand proudly powered the 8thedition of the D2D Chennai Marathon 2025, held recently — a purpose-driven initiative that went beyond partnership to become a heartfelt celebration of endurance, compassion, and community

VBJ Since 1900 has launched its first-ever Grand Jhumka Festival, a month-long celebration of India’s iconic jhumka jewellery. Showcasing gold, diamond, and silver designs that blend South Indian heritage with modern elegance, the collection caters to Gen Z buyers, working professionals, and seasoned collectors, highlighting timeless craftsmanship, versatility, and contemporary style.

Vummidi Bangaru Jewellers (VBJ Since 1900), has launched its latest signature line — The Florals Collection, a nature-inspired range rooted in legacy and designed for today’s women.

Vummidi Bangaru Jewellers (VBJ) Since 1900, one of India’s oldest and most trusted names in fine jewellery, has announced the launch of its annual ‘Extravagant Aadi’ festival campaign. Running from 11 July to 17 August 2025, the six-week initiative celebrates the auspicious Tamil month of Aadi with a wide range of festive offers across its showrooms in Chennai and Dallas (USA)