De Beers Names Jaipur’s Sawai Padmanabh Singh Natural Diamond Advocate; Forevermark Unveils Festive Campaign
De Beers appointed Sawai Padmanabh Singh of Jaipur as its natural diamond advocate in India, while Forevermark Diamond Jewellery unveiled Princess Gauravi Kumari as the face of its festive campaign.
P N Gadgil & Sons Appoints Sonali Bendre as Brand Ambassador
The jewellery retailer launched a flagship campaign featuring actor Sonali Bendre, highlighting its mangalsutra and traditional jewellery collections and positioning jewellery as an heirloom.
Heer by GIVA Names Anushka Sharma Face of Gold and Lab-Grown Diamond Brand
GIVA has appointed actor Anushka Sharma as the face of Heer by GIVA, its premium jewellery brand featuring gold and lab-grown diamonds, and launched the ‘For You, Forever’ campaign.
ZOYA Launches ‘Her Again’ High Jewellery Collection Inspired by Indian Spices
ZOYA has launched Her Again, a High Jewellery collection inspired by Indian spices, featuring coloured gemstones and Anoushka Shankar as the campaign face.
IAGES Brings Gold Industry Stakeholders Together at Trust Circle 2026
IAGES hosted Trust Circle 2026 in New Delhi, bringing stakeholders from refining, bullion, manufacturing, assaying, hallmarking, retail and digital investment gold together.
COUTURE India 2026: The Season’s New Jewellery Story Is Written in Colour — The Show-Floor Verdict
As leading retailers and designers flag rising interest in colour stones, COUTURE India 2026 reveals how emeralds, turquoise and Tanzanite are shaping the jewellery conversation ahead of the wedding season, discovers Preeti Kulkarni
DJGF 2026 to focus on lightweight jewellery, silver and retail trends
The 14th Delhi Jewellery & Gem Fair will bring 650-plus exhibitors to Bharat Mandapam from September 26-28, with a focus on value-conscious jewellery, silver and technology.
RKM Jewellers Brings Nisha Bano On Board As Brand Ambassador And Business Partner
Punjabi actor and singer Nisha Bano has joined RKM Jewellers as brand ambassador and business partner as the retailer expands its showroom presence across Punjab.
Svariya Unveils AYNARA, A Blue-Hued Edit Inspired by Mystery and Protection
The new demi-fine jewellery edit explores the symbolism of blue through contemporary designs inspired by protection, intuition and the mystique of the evil eye.
Dassani Brothers Unveils Aagam Polki Collection Inspired by the Elephant Motif
Dassani Brothers’ new Polki capsule blends traditional elephant symbolism with uncut diamonds, emeralds, pearls and vibrant colourstones.
Mithila Palkar Leads Gargi’s Silver Festive Campaign
The campaign positions 925 sterling silver as a versatile choice for festive dressing, everyday style and meaningful gifting.
Rajlaxmi Jewellers Partners With ‘Toxic’, Takes Film Association In-Store
The Patna-based jeweller has launched a 10-day in-store activation around the film, combining jewellery visibility with a purchase-linked movie ticket offer.
Kavitha Gold & Diamonds Repositions Gold With Fahadh Faasil Campaign
The ‘She Is Gold, Her Dreams Are Gold’ campaign shifts the brand narrative from gold as a product or investment to its emotional connection with women and their aspirations.
Abu Jani Sandeep Khosla Launches First Jewellery Collection
Abu Jani Sandeep Khosla launched its first jewellery collection in September 2026, with Dimple Kapadia as muse and collections inspired by Indian embroidery, motifs and symbolism across multiple ranges.
Shree Hari Jewellers Names Neil Nitin Mukesh Brand Ambassador
Patna-based Shree Hari Jewellers has appointed actor Neil Nitin Mukesh as its brand ambassador, with a men's jewellery collection and an integrated ad campaign planned ahead of Diwali under the tie-up.
