India’s diamond jewellery market reached Rs 497 billion in 2025, capturing 12% global demand, driven by Gen Z and self-purchasing women, with projections of Rs 1,50,000 crore by 2030.

Réia Diamonds launched a dedicated lab-grown diamond engagement ring studio on April 16, 2026 in Bengaluru, introducing a design-led retail format aligned with rising demand and evolving consumer preferences.

The ongoing US-Israel-Iran conflict is disrupting diamond trade flows, impacting key hubs, delaying shipments, and pressuring logistics; however, the industry is hopeful of things returning to normal once the geopolitical tensions ease, finds out Dhwani Rathod.

De Beers launches a centenary book tracing its diamond marketing evolution since the 1930s, highlighting the 1947 slogan’s global impact on consumer behaviour, retail demand, and shifting jewellery preferences across markets including India.

Despite a sharp contraction in shipments to the United States, India’s gems and jewellery exports show resilience, supported by strong growth in the UAE, Hong Kong and emerging global markets.

Namibia signed the Luanda Accord in Cape Town on February 9, 2026, while GJEPC and DMCC agreed pathways toward Natural Diamond Council membership to support global natural diamond marketing efforts.

In order to meet the challenges of the diamond industry head on, De Beers has devised a multi-pronged strategy – the major steps include upping investment in marketing, participating in the Luanda Accord, developing a range of category campaigns, collaborating with key retail partners to grow demand, and investing in branded marketing programmes for its own retail businesses, says David Johnson, VP, Global External Communications, De Beers Group, in a conversation with Suneeta Kaul.

Limelight Lab Grown Diamonds has launched its first exclusive store in Bhopal in January 2026, strengthening its national retail expansion and targeting Central India’s growing lab-grown diamond market.

Buying activity softened as laboratory-grown diamonds and gold prices reshaped loose diamond trade dynamics at IIJS Bharat Signature 2026. Exhibitors observed slower conversions, but continued relevance, for natural diamonds, reports Khursheed Mistry.

IIJS Bharat Signature 2026 opened at JWCC, Mumbai, bringing together industry leaders, and 1,600 exhibitors and global buyers; with a focus on exports, product launches, and knowledge sessions, the show is likely to set the tone for the industry for the rest of the year.

The recent imposition of steep tariffs by the Trump administration on diamonds imported from India has sent ripples across the US diamond jewellery sector. India being the primary supplier of polished diamonds to America, the world’s largest consumer market, the tariffs have caused supply chain disruptions, and are likely to lead to rising product costs. Prices are expected to go up, once the existing inventory depletes, unless a deal is reached between the US and India. Suneeta Kaul speaks with Paul Zimnisky, renowned diamond industry analyst, to gain insights into the fallout of the tariffs, and how they are reshaping buying behaviour and pricing strategies in the US.

Malabar Gold & Diamonds is considering entering the lab-grown diamond segment with a distinct brand identity, separate from its natural diamond offerings. The move comes as the $6.2 billion jewellery major studies evolving consumer preferences and explores long-term opportunities in the growing but still nascent lab-grown category

India is emerging as a global powerhouse in the lab-grown diamond (LGD) industry, set to dominate a market projected to be worth $132 billion by 2029. According to RedSeer Consultants, LGDs are expected to capture 16 per cent of the global diamond market by that year, up from 12 per cent in 2024 and 9 per cent in 2019

Jewelbox, a leading name in lab-grown diamond jewellery, has strengthened its foothold in South India with the launch of its flagship store in Jayanagar, Bangalore