Uttar Pradesh-based Aisshpra is undertaking several initiatives to defeat the pandemic

Amidst several concerns, long meetings, continual discussions and more, the landmark regulation related to mandatory hallmarking becomes a reality in India – all set to change the course of the Indian G & J Industry completely. Opinions from across the industry highlight the upsides and downsides of thisregulation, says Sugandha R

Mandatory hallmarking has finally become a reality and many jewellery retailers are having mixed opinions – on the whole they welcome the move and are eager to fulfill all requirements of hallmarking

Mouni Roy becomes the face of Aisshpra Gems and Jewels’ latest Bridal Campaign