Reva Diamonds by PNGS introduces up to 100% discount on making charges across Maharashtra from April 4–19, 2026, aiming to drive diamond purchases during Akshaya Tritiya amid evolving consumer demand trends.

Akoirah rolls out a diamond draw campaign from April 6–19, 2026 across Mumbai, Navi Mumbai and Pune, offering purchase-linked entries and 20% diamond discounts to drive festive footfall and engagement.

New York-based Verlas introduces the Zenyth Collection for Akshaya Tritiya 2026, featuring pyramid-inspired gold jewellery with laboratory-grown diamonds, targeting modern consumers seeking versatile, design-led, and sustainable festive purchases.

Senco Gold & Diamonds introduces a Gudi Padwa jewellery collection in March 2026 across India, featuring traditional Maharashtrian designs and limited-period discounts to drive festive jewellery purchases and retail demand.

Divine Solitaires introduced a Gudi Padwa offer in India from March 16–19, 2026, enabling customers to book diamond coins at Rs 2,000 with price protection to drive festive purchases.

Hari Krishna Exports brings together 28 couples in its annual Mass Wedding Festival at HK Hub, reinforcing its longstanding commitment to social responsibility, community welfare, and dignified new beginnings for families.

Senco Gold & Diamonds announces a special ‘Infinity Abundance’ campaign from November 5-11, offering exclusive cashback on gold and attractive discounts on diamonds, inspired by the prosperity and manifestation energy associated with the 11:11 date.

Investment-led buying dominates festive season demand, with over 40 tons of gold sold in two days

As the country prepares to celebrate Chhath Puja — a festival that honours the Sun God and the life-giving forces of nature — Kalyan Jewellers unveils a radiant festive collection that captures the spirit of devotion, purity, and prosperity.

With steady pre-bookings and upbeat consumer sentiment, the company anticipates a 10–15% rise in sales volume and up to 45% growth in value this Dhanteras

As the festive season approaches, Mia by Tanishq, one of India's leading fine jewellery brands, unveiled its latest collection, 'Manifest'

As Diwali ushers in a season of light, love, and meaningful gifting, Candere by Kalyan Jewellers captures the spirit of the festival with a curated selection of five Evil Eye jewellery pieces that symbolise protection, prosperity, and positivity. Crafted with BIS-hallmarked quality, these designs blend timeless symbolism with modern elegance—perfect for those seeking gifts that sparkle with both style and sentiment.

The M3M Hurun India Rich List 2025 captures how jewellers continue to illuminate the nation’s economy and imagination

This Diwali, Heer by GIVA redefines festive jewellery with a new collection that fuses the timeless purity of gold with the brilliance of lab-grown diamonds, offering modern, sustainable pieces designed for women who value elegance, meaning, and mindful luxury.