Jos Alukkas has launched its ‘Season of Diamonds’ campaign from July 10-31 across more than 60 showrooms in India, offering promotional benefits to drive natural diamond jewellery sales.

Kalyan Jewellers has expanded its Maharashtra retail network with the opening of its first showroom in Virar on July 11, strengthening its presence and increasing access to its product portfolio.

Dhirsons has introduced AAROH, a lightweight 14K and 18K gold jewellery collection in July 2026, targeting younger consumers seeking fine jewellery to mark personal milestones and everyday achievements.

Senco Gold & Diamonds has introduced its ‘Drops of Joy’ campaign across India from July 3, 2026, offering discounts on gold and diamond jewellery to support seasonal consumer purchases.

World Gold Council's Mid-Year Outlook 2026 says gold is likely to trade within a 5% range in H2, with geopolitical risks, central bank demand and India remaining key market drivers.

Indriya has introduced a diamond selection framework based on light performance, with one in five natural diamonds meeting its criteria, alongside the launch of SparkleScope technology across stores.

De Beers and Sotheby’s will conclude their 2026 international auction collaboration in New York with a selection of natural diamonds, following sales in Hong Kong and Geneva.

VBJ, Vummidi Bangaru Jewellers has introduced the Parro jewellery collection in Chennai on June 22, drawing inspiration from the parrot motif and combining gold, diamonds, gemstones and enamel with heritage craftsmanship.

GIVA has launched its “Artificial Do. Silver Lo” Exchange Fest, allowing customers across India to exchange old or imitation jewellery for vouchers redeemable on silver and gold purchases until July 12.

India’s gold market slowed through May and early June as higher import duties, price volatility and seasonal factors curtailed jewellery demand, while ETF outflows and imports also declined.

Chandukaka Saraf Jewels has introduced its RITI 2.0 lightweight gold necklace collection ahead of the Vat Purnima and Guru Pushyamrut buying season, alongside festive offers across Maharashtra showrooms.

Platinum Guild International’s 2025 Business Review says platinum jewellery demand rose across major markets despite high gold prices, tariffs and manufacturing pressures, with resilience expected to continue into 2026.

The World Gold Council’s 2026 Central Bank Gold Reserves Survey finds most respondents expect global gold holdings to rise over the next year amid geopolitical and economic uncertainty.

Akoirah by Augmont has launched its Bling Bang Sale from June 15 to July 19 2026, offering up to 40% off on laboratory-grown diamond jewellery across its retail stores.