Buyer Fatigue Tests Exhibitors Amid Back-to-Back Trade Shows
As multiple jewellery trade shows run consecutively across India, exhibitors face repeat buyers, cautious spending, and shorter attention spans, prompting shifts in merchandizing strategies and booth engagement approaches, discovers Dhwani Rathod
Why Repeat Customers Matter More Than First-Time Conversions in Jewellery Retail
Jewellery retail is shifting from event-based transactions to long-term customer relationships. As buying behaviour evolves, repeat customers are emerging as the most reliable drivers of profitability, stability and sustained growth for retailers.
Why high-end jewellers believe in launching collections and how they do it
A jewellery collection is more than just a simple assortment of pieces; it embodies a meticulous process of research and thoughtful curation, Priyanka Talreja Garegrat finds out
Titan reports a 50% surge in fourth-quarter earnings
Indian jewellery and watchmaker Titan Co Ltd reported an almost 50% jump in fourth-quarter profit as demand for its watches and wearables rose alongside jewellery.
Tanishq launches new range of Ganesha pendants in 22k gold
The pendants are crafted in pure 22K gold...
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