Why Repeat Customers Matter More Than First-Time Conversions in Jewellery Retail
Jewellery retail is shifting from event-based transactions to long-term customer relationships. As buying behaviour evolves, repeat customers are emerging as the most reliable drivers of profitability, stability and sustained growth for retailers.
The Rise of Lightweight, High-Rotation Jewellery — A Detailed Industry Perspective for Experienced Retailers
Changing consumer behaviour, rising gold prices and faster buying cycles are driving demand for lightweight, high-rotation jewellery, forcing retailers to rethink inventory planning, merchandising strategies and sales approaches.
Palmonas’ New Campaign Shows How Jewellery Marketing Is Shifting--from Faces to Frameworks
Palmonas’ latest campaign reflects how jewellery marketing is being reworked through narrative-led celebrity use, product-first communication, and lower entry price points, as brands align messaging with everyday consumption habits.
IIJS Bharat Signature 2026 winds down at JWCC
Over four days, IIJS Bharat Signature 2026 saw brisk business take place at JWCC; retailers focused on couture differentiation, lightweight gold, gemstone statements, and silver jewellery, reflecting evolving buying behaviour across daily-wear, bridal, and emerging categories.
Why every jewellery store must have Pret Jewellery as part of their inventory
Pret jewellery has evolved into a coveted choice over the years -- its widespread popularity stems from its seamless fusion of contemporary trends and timeless elegance
The House of Rose procures 115 carat Colombian Emerald
La Regina is a single pear-shaped 115.76 carat Colombian Emerald, graciously suspended on a 3-line Diamond solitaire necklace in an intricately created Diamond casing.
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