Malabar Gold & Diamonds launched ZOUL on February 24, 2026, featuring lightweight natural diamond jewellery in 14KT and 18KT gold, priced from Rs 20,000, targeting everyday wear across global showrooms.

Angara introduced personalized engraving across its ring collection on February 26, 2026, available online in India and globally, expanding customization options as demand grows for individualized fine jewellery purchases.

Limelight Lab Grown Diamonds opened a new retail store in Rohini, Delhi, in February 2026, expanding its NCR presence and strengthening distribution in response to growing consumer demand.

Raniwala 1881 introduced the Bejewelled Rani Ratna Angrakha in Jaipur in February 2026, drawing on Johri Bazaar’s jewellery traditions to showcase heritage techniques, craftsmanship continuity, and material integration.

Limelight Lab Grown Diamonds launched its first Andhra Pradesh store in Visakhapatnam in February 2026, inaugurated by Union Minister Kinjarapu Rammohan Naidu, expanding retail presence across emerging South Indian markets.

Natural Desert diamonds dominated the BAFTA Awards 2026 red carpet in London on February 23, worn by leading actors, signalling growing cultural and stylistic momentum for warm-toned natural diamonds.

New luxury brand Daimanté launches in India with AI-generated design workflows and sustainable lab-grown diamonds, offering hallmark-assured collections and digital-first retail strategy, redefining premium product offerings for modern jewellery retailers.

Dhirsons Jewellers, Dhiraj Dhir Group, launched the ‘Heartbeats & Heirlooms’ diamond and gold collection on February 11, 2026 in New Delhi, targeting Valentine’s Day gifting and long-term wear segments.

Akoirah by Augmont introduced the ‘Made of Us’ collection on February 11, 2026, featuring 14K recycled gold and lab-grown diamond designs centred on heart motifs for Valentine’s season retail demand.

P N Gadgil Jewellers recorded Rs 365 crore sales during its Foundation Day offer from February 7–9, 2026 across Maharashtra and other states, driven by gold demand despite elevated prices.

ACPL Exports launched TrueSilver on 10 February 2026 in New Delhi, entering India’s domestic D2C silver jewellery market to address growing everyday demand and diversify revenue beyond exports.

De Beers presented “Voyage Through the Diamond Realm” at India Art Fair 2026 in New Delhi on 6 February, collaborating with Lakshmi Madhavan to explore diamonds’ geological origins and material heritage.

Kalyan Jewellers has unveiled a Valentine’s Day jewellery edit featuring heart-inspired pendants, rings and bracelets, positioned as gifting options celebrating love, connection and self-expression across everyday wear categories.

Dhirsons Jewellers Pvt. Ltd. has introduced its Temple Treasures jewellery collection at its Lajpat Nagar flagship store in New Delhi on February 5, 2026, highlighting traditional temple-inspired gold designs for ceremonial wear.