Dhirsons has introduced AAROH, a lightweight 14K and 18K gold jewellery collection in July 2026, targeting younger consumers seeking fine jewellery to mark personal milestones and everyday achievements.

Divine Solitaires restructured its FY26 strategy across product, retail and consumer engagement, reporting 30–35% growth, driven by younger buyers, certified diamond demand and expansion across 215 stores in 108 cities.

Divine Solitaires reports strategic shifts in FY26 driven by high gold prices, evolving consumer behaviour, and rising interest in certified natural diamond solitaires, targeting category expansion and stronger retailer partnerships across India.

As 2024 draws to a close, the jewellery industry reflects on a year marked by innovation, resilience, and evolving consumer preferences. From record-breaking gold prices, to growing demand for natural diamonds and polki jewellery, the year saw it all. Industry stalwarts share their perspectives of 2024, and offer a glimpse into the year to come

The objective of the campaign is to create an emotional bond with the viewers, by acknowledging and appreciating their individual choices and preferences.

The two-day Online Edit of The Vogue India X Natural Diamond Council Diamond Festival will feature over 30 celebrities and influencers, encapsulating the best in the business and discussing all things diamonds

Each timeless design tells a different yet truly personal story of success... Seasons Change. A Diamond is Forever #TRIBUTETOYOU #FOREVERMARK

The detailed and timeless designs make a perfect gift for Valentine’s Day that captures the joy of overcoming the quotidian endeavours that truly make our everyday exceptional