Kalyan Jewellers opened a new showroom in Ambernath, Maharashtra, on April 11, 2026 to expand regional presence, offering multiple collections, standardized pricing and promotional offers to attract local jewellery consumers.

With Akshaya Tritiya around the corner, jewellery retailers are unveiling festive offers, exclusive collections, and smart buying schemes to attract customers and maximize seasonal sales momentum across India.

Kalyan Jewellers relaunched its redesigned Nashik showroom on April 4, 2026, inaugurated by Tabu, aiming to enhance customer experience through upgraded retail format, expanded collections and standardized pricing benefits.

Retailers highlight how financially independent women are increasingly buying jewellery for themselves, boosting demand for lightweight gold and diamond jewellery across metros and smaller cities, finds out Dhwani Rathod.

Bhima Jewellery opened a new showroom in Sector 18, Noida on February 8, 2026, marking its continued pan-India retail expansion as the company enters its centenary phase.

Kalyan Jewellers relaunched its redesigned flagship showroom in South Extension, New Delhi, on January 17, 2026, to update its retail format, expand collections, and strengthen customer-facing infrastructure in a key market.

Senco unveils its new 'Vivaah' Wedding Collection, blending heritage craftsmanship with contemporary bridal aesthetics, supported by a nationwide campaign starring Kiara Advani and special festive offers for wedding-season shoppers.

Senco Gold & Diamonds strengthens its Jharkhand footprint with a new 5,500 sq. ft. Hazaribagh store, offering signature gold, diamond and platinum collections alongside an immersive retail experience tailored to local customers.

Zen Diamond, the global fine jewellery powerhouse, opens its latest boutique in Chandigarh’s Nexus Elante Mall, marking its North India debut after successful launches in Mumbai and Bengaluru, blending luxury, craftsmanship, and innovation.

Limelight Diamonds opens first Gandhidham store, sixth in Gujarat, with actor Malhar Thakar at the launch, marking continued expansion of the brand’s lab-grown diamond jewellery retail presence across the state.

Malabar Gold & Diamonds, the Responsible Jeweller and the world’s fifth-largest jewellery chain, has opened its showroom at Vaishali Enclave, Pitampura, further strengthening its footprint in Delhi

Joyalukkas, one of the world’s leading jewellers, has inaugurated its Brilliance Diamond Jewellery Show in Chanda Nagar, Hyderabad. Running from September 26 to October 17, 2025, the exhibition offers customers an exclusive opportunity to explore a curated collection of diamond and precious stone jewellery, featuring both contemporary designs and timeless classics.

Innovative booking schemes are giving customers confidence to shop worry-free ahead of Dussehra and Dhanteras.

Kalyan Jewellers, one of India’s leading jewellery retailers, strengthened its presence in Assam with the launch of a new showroom at K.C Gogoi Path, Khalimari, Dibrugarh. The store was inaugurated by actor Genelia Deshmukh, marking a significant milestone in the brand’s expansion in the Northeast.