The jewellery retailer launched a flagship campaign featuring actor Sonali Bendre, highlighting its mangalsutra and traditional jewellery collections and positioning jewellery as an heirloom.

The 22-carat, 916-grade BIS-hallmarked rings were supplied to eligible newborns delivered at government hospitals across Tamil Nadu under the state welfare initiative.

Tribe Amrapali has opened its third Chennai store at Terminal 4 of Chennai Domestic Airport, taking its India store count to 43 as it expands across retail and travel destinations.

P. N. Gadgil & Sons has introduced silver Ganpati idols, puja essentials and traditional Maharashtrian gold jewellery as part of its Ganeshotsav campaign under ‘Dagina Maharashtra-cha’.

World Gold Council taps into first Diwali celebrations to position gold as a symbol of belonging, self-expression and new beginnings

CaratLane has launched its latest festive campaign around the Chandrakor motif, drawing on Maharashtra’s cultural heritage to present the traditional crescent moon symbol through contemporary jewellery.

The new bridal jewellery collection is anchored by the campaign ‘One Wedding. Many Stories’, bringing regional traditions into a contemporary wedding wardrobe

Vummidi Bangaru Jewellers’ month-long bangle festival brings together gold, silver, diamond and platinum designs, with customisation and occasion-led collections.

Kumar Jewels has launched The Maharani Edit, a bridal Polki collection drawing on royal Indian jewellery traditions, with chokers, necklaces and statement pieces for wedding occasions

Jos Alukkas has announced its Onam campaign from August 8 to 26 across Kerala showrooms, combining offers on gold, diamonds and platinum with a consumer engagement initiative.

P N Gadgil & Sons has introduced its monthly ‘Dagina Maharashtra-cha’ series, beginning with ‘Waricha Suvarnasaj’, a handcrafted gold creation inspired by Maharashtra’s Wari pilgrimage, unveiled in Pune on July 20.

Senco Gold & Diamonds inaugurated its 6,500 sq. ft. flagship Janpath store in Bhubaneswar on July 20 with actor Rakul Preet Singh, ahead of Odisha's festive and wedding shopping season.

Harit Zaveri Jewellers has introduced Saanjh, a 22 KT gold bridal jewellery collection in July 2026, featuring polki, kundan and temple-inspired designs for contemporary bridal preferences and occasions.

Kalyan Jewellers has appointed actor Sara Ali Khan as its brand ambassador in India, joining Amitabh Bachchan and Katrina Kaif to strengthen its outreach to younger consumers across markets.