It takes a village to get an ad campaign right and here's how Senco does it
Senco Gold & Diamond skillfully crafts impactful campaigns that touch the hearts of customers living in different regions of the country, finds out Priyanka Talreja Garegrat
Senco Gold & Diamonds Unveils Rajwada Vivaha Collection & Ad Campaign
The Indian wedding focused campaign stars Kiara Advani
PGI Launches Two Brand Campaigns Amidst Wedding Season
Both stories of the ad campaign #CommitToLove capture the rare and myriad values of modern love
Kalyan Jewellers Celebrate India’s Passion for Football with the Launch of Es Vida
The brand’s gender neutral limited edition jewellery ad campaign features footballers Harmanjot Singh Khabra and Nganbam Sweety Devi
Feminism, inclusivity and diversity become a prominent dialogue in jewellery advertisements
In the past quarter or so, jewellery ad campaigns have departed from hackneyed themes, focussing instead on feminism, inclusivity and diversity, finds out Suneeta Kaul
Kameswari Jewellers Launch Ad Campaign to Promote ‘DEVI’ ~ A Temple Collection
The ad campaign pays tribute to facets of the series of temple series depictive avatars of the ‘Kameswari woman’
WGC & GJEPC Tie-up to Launch the New Look of the ‘You Are Gold’ Ad Campaign
The campaign aims to increase awareness, relevance and adoption of gold jewellery among young Indian women
Pooja Diamonds & Neha Adhvik Mahajan Launch ‘Modern Indian Goddess Edition’ this Festive Season
The hand-crafted jewellery collection is styled along with Kankatala handlooms and the ad campaign is promoted by nine celebrities
Kalyan Jewellers Launch Durga Pujo Special Ad Campaign & Unveil Pujo Special Collection ‘Sankalp’
Ad directed by Satarupa Sanyal featuring brand ambassador Ritabhari Chakraborty celebrates the Divine Feminine
ICSA 2022: The Complete List of Winners
A total of 28 awards were given away across 14 categories
Yami Gautam to Promote Enchante collection of Diamond Jewellery by Aisshpra Gems & Jewels
The star is now promoting the polki designs of Nazakat and diamond jewellery of Enchante collections from the brand
Main Pratha Bhi Hoon, Main Pragati Bhi says Yami Gautam Dhar
New star brand ambassador of Aisshpra Gems & Jewels represents the progressive Indian woman
Silver start-up GIVA launches ad campaign with Anushka Sharma
The advertisement shows the actor experimenting with silver jewellery to find a perfect match, only to finalise upon a pair of earrings after seeking approval from her pet dog
Not Just another Jewellery Ad!- Reaching out to the Millennials
Jewellery advertising is undergoing a metamorphosis, with fresh, new themes and storyboards that reflect the changing societal attitudes and new-age customer preferences. Besides, the medium of the message is changing as well, discovers Suneeta Kaul
Indian Jeweller's India's Coolest Store Awards make quite a splash!
The eve of 28th August saw the coolest names of the jewellery industry gathered under one roof to find out who among them would bag the coveted awards
