Keemti Jewels has opened its third Delhi-NCR store in Gurgaon in August 2026, taking its India retail network to 11 stores as the lab-grown diamond brand expands nationwide.

Kalamandir Jewellers has opened a 1,000-plus sq ft Platinum Experience Zone at its Vadodara flagship, expanding its dedicated platinum retail format across Gujarat.

Irasva Fine Jewellery has introduced a monsoon edit featuring 18K gold and natural diamond jewellery, with hoops, pendants, bracelets and sets priced between Rs 14,400 and Rs 84,235.

Gargi by P N Gadgil & Sons has launched its 2026 Rakhi collection with over 1,000 silver designs, a kids’ range and 9kt gold jewellery for sisters.

QWEEN has partnered with Perfect Corp. to introduce AI- and AR-powered virtual jewellery try-on in India, enabling customers to view jewellery digitally across desktop and mobile before purchase.

Glow by Kirtilals has launched The Frill Collection of natural diamond jewellery, now available across stores in South India and online, alongside introductory offers on making charges, diamonds and gold exchange.

Laboratory-grown jewellery brand Inarra Atelier has opened its first flagship store in Salt Lake, Kolkata, marking its offline retail debut as it expands beyond its digital-first business model.

De Beers India will host its 'Love, from Bestie' Friendship Day campaign on August 1-2 across 60 partner stores in nine cities, promoting natural diamond jewellery through an in-store retail experience.

Zen Diamond India has presented its Tören Collection featuring natural diamonds with sapphires, rubies and emeralds in yellow and rose gold, highlighting five jewellery designs for the monsoon season.

SICIS Jewels collaborated with Vaishali S as the official jewellery partner for the Swayam collection, presented on July 8, 2026 at the Residence of the Ambassador of India in Paris.

Divine Solitaires has curated seven natural diamond jewellery pieces for the monsoon season, showcasing everyday styling options across earrings, pendants, rings and bangles for consumers seeking versatile solitaire jewellery.

Senco Gold & Diamonds has launched its 'Halke Phulke Moments' campaign on July 1, highlighting lightweight jewellery across 9KT, 14KT and 18KT gold for everyday wear and personal occasions.

VBJ, Vummidi Bangaru Jewellers has introduced the Parro jewellery collection in Chennai on June 22, drawing inspiration from the parrot motif and combining gold, diamonds, gemstones and enamel with heritage craftsmanship.

Akoirah by Augmont has launched its Bling Bang Sale from June 15 to July 19 2026, offering up to 40% off on laboratory-grown diamond jewellery across its retail stores.