GIVA launched VEDA, a premium jewellery retail format, in Bangalore in March 2026, offering ethically sourced, certified jewellery, private consultations, and made-to-order pieces targeting milestone and occasion-driven purchases.

FURA Gems has obtained Responsible Jewellery Council certification following an independent audit, aligning its ruby and sapphire operations with global sourcing standards amid rising demand for traceable coloured gemstones.

De Beers launches a centenary book tracing its diamond marketing evolution since the 1930s, highlighting the 1947 slogan’s global impact on consumer behaviour, retail demand, and shifting jewellery preferences across markets including India.

Addressing the media, GJC announced the dates of the ninth edition of the India Gem and Jewellery Show, and also took the opportunity to unveil its new logo and identity.

Jos Alukkas launched an AR-based virtual try-on feature on March 17, 2026, in Chennai, in partnership with mirrAR, to enhance online jewellery shopping and improve customer confidence and conversions.

Divine Solitaires reports strategic shifts in FY26 driven by high gold prices, evolving consumer behaviour, and rising interest in certified natural diamond solitaires, targeting category expansion and stronger retailer partnerships across India.

Gold and silver exchange-traded funds declined up to 4% in India after crude oil prices surged and the US dollar strengthened, dampening bullion sentiment and delaying expectations of global interest-rate cuts.

Selective buying defined the Hong Kong International Jewellery Show 2026 as Southeast Asian and Indian buyers dominated attendance, large diamonds and coloured gemstones saw demand, while overall market sentiment remained cautious.

Pret by Couture India 2026 brought together top retailers, designers, and manufacturers for a dynamic showcase, blending ready-to-wear brilliance, market insights, and leadership recognition shaping the next growth phase of jewellery.

P N Gadgil Jewellers recorded Rs 365 crore sales during its Foundation Day offer from February 7–9, 2026 across Maharashtra and other states, driven by gold demand despite elevated prices.

Sawansukha Indian Institute of Jewellery organized a student-led sustainable design competition, challenging participants to create jewellery from scrap materials to promote circular thinking and responsible craftsmanship within design education.

As margin pressure, price volatility and shifting customer behaviour reshape jewellery retail, habitual discounting is eroding authority and long-term value, prompting retailers to rethink pricing discipline and strategy.

The objective of Gemological Science International (GSI) is not just to issue reports, but to help the trade build credibility with its customers through transparent and consistent certification, and ensure that certification, testing and education remain aligned with how the jewellery business is actually conducted on the ground, says Ramit Kapur, Managing Director, GSI, in a conversation with Dhwani Rathod.

The EU-India FTA offers a significant boost to India’s gems and jewellery industry through reduced tariffs, easier market access, and improved competitiveness in Europe. The pact is expected to accelerate exports, attract investment, strengthen manufacturing, and reinforce India’s position as a trusted global sourcing hub for premium jewellery, says Suneeta Kaul.