In order to meet the challenges of the diamond industry head on, De Beers has devised a multi-pronged strategy – the major steps include upping investment in marketing, participating in the Luanda Accord, developing a range of category campaigns, collaborating with key retail partners to grow demand, and investing in branded marketing programmes for its own retail businesses, says David Johnson, VP, Global External Communications, De Beers Group, in a conversation with Suneeta Kaul.

Kalyan Jewellers relaunched its redesigned flagship showroom in South Extension, New Delhi, on January 17, 2026, to update its retail format, expand collections, and strengthen customer-facing infrastructure in a key market.

IIJS Signature is the first jewellery event of 2026, and it will set the tone for the rest of the year, says Shaunak Parikh, Vice Chairman, GJEPC, in a conversation with Dhwani Rathod.

Limelight Lab Grown Diamonds announces an Rs 250 Crore fundraise in Mumbai to add in-house diamond growing and manufacturing, supporting retail expansion and a target of 200 stores by 2027.

Bhima Gold has launched the Bhima Brilliance Diamond Jewellery Festival from December 8 2025, to January 11 2026, across India, targeting increased diamond demand from returning NRIs during the festive period.

The JJS Exhibitors Meet previewed a significantly expanded show with a new floor plan, global delegations, leadership insights and the upcoming JJS–IJ Design Awards, reinforcing JJS’s status as a premier B2B jewellery platform.

The GJEPC hails the Union Cabinet’s Export Promotion Mission as a transformative step that strengthens MSMEs, boosts global competitiveness, and accelerates India’s journey toward $ 100 billion gem and jewellery exports by 2047.

Festive demand during Diwali and Dhanteras propels Senco Gold & Diamonds to its highest monthly sales ever, overcoming record gold prices with strong design-led collections, positive sentiment, and strategic offers.

Malabar Gold & Diamonds, the Responsible Jeweller and the world’s fifth-largest jewellery chain, has opened its showroom at Vaishali Enclave, Pitampura, further strengthening its footprint in Delhi

PureJewels has become the first luxury jeweller in the UK to integrate Hallmarking 2.0 with Digital Product Passports (DPPs), marking a significant milestone for the industry.

GIVA, one of India’s fastest-growing jewellery brands, has announced the launch of its Grand Festive Sale, offering customers special savings across its silver, gold, and lab-grown diamond collections.

Dr. Renisha Chainani, Head of Research at Augmont, has welcomed the Reserve Bank of India’s consecutive repo rate cuts, highlighting their potential to ease financial burdens, stimulate economic growth, and bolster confidence in gold as a trusted investment amid changing market dynamics

India’s gems and jewellery sector is on the cusp of transformative growth, with a projected market value of $128 billion by 2029, according to a new report by 1Lattice titled Glimmers of Growth

Giving expensive gifts to employees creates a ripple effect that goes beyond momentary fame. Employees not only feel valued and recognized, they end up becoming brand messengers as they take to social media to share their stories. The brand, thus, gets associated with values, class, and a reputation for generosity, discovers Suneeta Kaul