Jewellery retail is shifting from event-based transactions to long-term customer relationships. As buying behaviour evolves, repeat customers are emerging as the most reliable drivers of profitability, stability and sustained growth for retailers.

Natural Desert diamonds dominated the BAFTA Awards 2026 red carpet in London on February 23, worn by leading actors, signalling growing cultural and stylistic momentum for warm-toned natural diamonds.

EKARAA enters India’s fine jewellery market with the opening of a 6,700 sq. ft. flagship store in Mumbai on February 5, 2026, marking its retail debut and global headquarters.

In order to meet the challenges of the diamond industry head on, De Beers has devised a multi-pronged strategy – the major steps include upping investment in marketing, participating in the Luanda Accord, developing a range of category campaigns, collaborating with key retail partners to grow demand, and investing in branded marketing programmes for its own retail businesses, says David Johnson, VP, Global External Communications, De Beers Group, in a conversation with Suneeta Kaul.

At IIJS Bharat Signature 2026, designers point to lightweight couture, standout gemstone statements, and modernized classics as key directions shaping the next phase of high-end jewellery, discovers Dhwani Rathod.

GIA plays a key role in establishing authenticity and trust in jewellery retail — it brings credibility, transparency, and confidence to the entire ecosystem, Amit Pratihari, MD, GIA India, tells Khursheed Mistry.

Malabar Gold & Diamonds introduces new platinum creations for its Men in Platinum line, reflecting evolving masculine expression with understated design, durable materials, and an emotionally grounded campaign ahead of International Men’s Day.

Golubhai Badalia Diamonds , Kolkata, operates on both sides of the trade — as a manufacturer and as a retailer. The company offers valuable insights into how India’s festive season shapes the future of design, production, and consumer trust.

CaratLane has launched a three-minute advertising film called Mayer Aashirbad for Durga Puja, produced by BBH India and directed by Bauddhayan Mukherji.

With the steep Trump tariffs now having come into play, the cutting, polishing, manufacturing and export hubs of India are facing severe problems, with joblessness and unit-closure a distinct possibility. The silver lining is that the GJEPC is hopeful of a solution, particularly in view of the advocacy efforts of its US counterparts, who are also working hard to impress upon the Trump administration that the high tariffs will have a deleterious effect on the US jewellery industry as well. In a free-wheeling conversation with Suneeta Kaul, Kirit Bhansali, Chairman, GJEPC, talks about the impact of the tariffs, the steps being taken to bring about some relief to the industry, its expectation from the government, and more.

The jewellery industry, long associated with artistry and tradition, is now setting gold standards in workplace culture, employee engagement, and leadership, finds out Priyanka Talreja Gagregrat

As Akshaya Tritiya, one of the most auspicious dates in the Hindu calendar, approaches on April 30 this year, consumers across India are preparing to mark the occasion with symbols of new beginnings and enduring prosperity

Akshaya Tritiya, a revered occasion in Hindu culture, signifies new beginnings, prosperity, and unending blessings. This year, falling on May 10th, 2024, the festival's essence of purity and auspiciousness is beautifully encapsulated in platinum jewellery

Embracing innovation and attuned to evolving consumer tastes, Manohar Lal Jewellers is seizing a promising opportunity in the realm of naturally coloured diamond jewellery