The prestigious PRêT Show by Couture event provides a platform to select retailers and manufacturers to converge, bringing together exclusivity and affordability

Pret jewellery has evolved into a coveted choice over the years -- its widespread popularity stems from its seamless fusion of contemporary trends and timeless elegance

The Budget has not addressed any of the concerns of the gem and jewellery industry, leaving the industry disappointed

Gold prices are soaring, and instead of causing demand to slow down, the opposite is happening, as it does often, when it comes to gold sales in India, discovers R Sugandha

The boutique retails De Beers Forevermark diamonds in a wide variety of elegant cuts, designer jewellery and loose diamonds

Jewellery advertising is undergoing a metamorphosis, with fresh, new themes and storyboards that reflect the changing societal attitudes and new-age customer preferences. Besides, the medium of the message is changing as well, discovers Suneeta Kaul

Varamahalakshmi Vratam is an important tradition observed in Karnataka and coastal regions of India. The latest video presented by Abaran Timeless Jewellery, Bengaluru serves as a reminder of this tradition

Digital content creators across the whole ambit of social media are becoming increasingly popular -- the recent advertising campaign by Abaran Timeless Jewellery, Bangalore has crossed 5 lakh views in a day. Pratap Kamath, MD of Abaran Timeless Jewellery explains how this campaign was conceptualised

Amidst several concerns, long meetings, continual discussions and more, the landmark regulation related to mandatory hallmarking becomes a reality in India – all set to change the course of the Indian G & J Industry completely. Opinions from across the industry highlight the upsides and downsides of thisregulation, says Sugandha R

The world has collectively gone through an unspeakable year. Loss of family members, friends, colleagues and acquaintances; the virus might’ve permanently altered the way some of us look at life. Many of us are bereft of hope, we are not able to see the light at the end of the tunnel. But this too shall pass, and as humans we are bound to come out of this hardship together. Here are some encouraging words penned by some industry stalwarts. Compiled by Sugandha R

Mandatory hallmarking has finally become a reality and many jewellery retailers are having mixed opinions – on the whole they welcome the move and are eager to fulfill all requirements of hallmarking

From strict morning routines that keeps them going for the rest of the day, taking quick cat naps to ensure the evenings are energetic to handling staff problems and client requirements, this is how a day in the life of these jewellers looks like,
observes Vijetha Rangabashyam

Gudi Padva was an auspicious occasion for buying gold. Retailers express their views about how the second Covid19 wave was a dampener

Couture India 2021, a grand G & J show which stands for excellence in quality, selection and design, is on from today, March 19 at Taj Resorts and Convention Centre, Goa. It will conclude on March 21. Exhibitors from different product categories, selected 150+ retailers from across India have come together at this grand show