As margin pressure, price volatility and shifting customer behaviour reshape jewellery retail, habitual discounting is eroding authority and long-term value, prompting retailers to rethink pricing discipline and strategy.

The objective of Gemological Science International (GSI) is not just to issue reports, but to help the trade build credibility with its customers through transparent and consistent certification, and ensure that certification, testing and education remain aligned with how the jewellery business is actually conducted on the ground, says Ramit Kapur, Managing Director, GSI, in a conversation with Dhwani Rathod.

Following the announcement of the India-EU Free Trade Agreement, GJEPC Chairman Kirit Bhansali outlined its expected impact on exports, employment and market diversification for India’s gem and jewellery sector.

Ahead of the 27 January 2026 India-EU Summit in New Delhi, GJEPC has urged the Government of India to secure duty-free EU access for jewellery to expand exports and double bilateral trade.

In order to meet the challenges of the diamond industry head on, De Beers has devised a multi-pronged strategy – the major steps include upping investment in marketing, participating in the Luanda Accord, developing a range of category campaigns, collaborating with key retail partners to grow demand, and investing in branded marketing programmes for its own retail businesses, says David Johnson, VP, Global External Communications, De Beers Group, in a conversation with Suneeta Kaul.

iAMORY has launched an Android and iOS app to strengthen its direct-to-consumer jewellery business in India, addressing discovery, trust and pricing transparency as digital channels reshape jewellery retail.

Concerns have emerged among African diamond-producing countries over India’s 2026 Kimberley Process chairmanship, following unresolved reform debates and procedural outcomes after the November 2025 plenary in Dubai.

Indian jewellery retailers face a widening loyalty gap as younger consumers prioritize experience over tradition. Evolving expectations, digital influence, and value-driven choices are reshaping how brands must now build long-term relationships.

Rosy Blue and Kashikey will invest Rs 1000 crore to expand QWEEN, the self-discovery experiential jewellery brand founded by Amit Kumar and Suyash Motarwar, with stores opening in Bangalore and Delhi by mid-February.

DMCC unveils a record-setting 1,971kg silver bar at DPMC, partnering with Sam Precious Metals, Tokinvest and Brink’s to introduce the world’s first regulated tokenisation of a Guinness-recognised precious metal asset.

Estele launches a new lightweight jewellery edit crafted for bridesmaids and wedding guests seeking style without discomfort, offering easy-to-wear designs ideal for sangeets, receptions and high-energy celebrations.

Gargi by P N Gadgil & Sons celebrates Children’s Day with a charming sterling silver Kids Collection, blending playful imagination and careful craftsmanship to offer safe, stylish jewellery designed especially for young hearts.

Hyderabad-based Goyaz secures its first institutional funding to expand retail presence, strengthen design and manufacturing, and accelerate its position in the affordable occasion-led jewellery category.

The audacious heist at the Louvre in France, targeting a priceless collection of high jewellery, has sent shockwaves across the global luxury industry. Beyond the brazenness of the act, the incident has ignited concerns about security and trust in the world of haute joaillerie.