World Gold Council Extends ‘The Moment is Gold’ with ‘First Diwali’
World Gold Council taps into first Diwali celebrations to position gold as a symbol of belonging, self-expression and new beginnings
World Gold Council Launches ‘The Moment is Gold 2.0’ Campaign
World Gold Council launched the second phase of its ‘The Moment is Gold’ campaign on 4 March 2026 in Mumbai, positioning gold as an everyday purchase linked to personal milestones and achievements.
World Gold Council Launches ‘The Moment Is Gold’ Campaign to Inspire Everyday Celebrations with Jewellery
New initiative targets Gen Z and Millennials, redefining gold as a symbol of modern self-expression.
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