The partnership with Perfect Corp. brings hyper-realistic augmented reality to QWEEN’s digital platform, covering up to 2,300 jewellery SKUs.

Manish Malhotra Fine Jewellery has launched The M Collection exclusively on Tata CLiQ Luxury, expanding its online fine jewellery presence with 18-karat gold and natural diamonds for everyday wear nationwide.

Delhi-based silver jewellery label Apala by Sumit will showcase its collections in Kolkata at Taj Bengal, marking its return to the city after three years, in a event titled 'Calcutta Wears Apala'.

Precious-metal rakhis, coins and lightweight jewellery were the flavour of the season this year, with customers choosing keepsakes with lasting value over chocolates and traditional presents, discovers Preeti Kulkarni

Kalamandir Jewellers has opened a 1,000 sq ft Platinum Experience Zone at its new flagship store in Vadodara, expanding its dedicated platinum retail presence in Gujarat.

BIS says over 77 lakh silver jewellery pieces and artefacts received HUID hallmarking since September 2025, with southern India accounting for 62% of hallmarking activity.

Deepa Jewellers will open its maiden IPO on September 1, offering fresh shares and an offer-for-sale to fund working capital, inventory and corporate requirements.

Senco Gold & Diamonds launched Ti22 by Aham in Mumbai on August 22, featuring titanium, gold and diamond jewellery and naming actor Harshvardhan Rane as campaign face.

Keemti Jewels has opened its third Delhi-NCR store in Gurgaon in August 2026, taking its India retail network to 11 stores as the lab-grown diamond brand expands nationwide.

Kalamandir Jewellers has opened a 1,000-plus sq ft Platinum Experience Zone at its Vadodara flagship, expanding its dedicated platinum retail format across Gujarat.

Irasva Fine Jewellery has introduced a monsoon edit featuring 18K gold and natural diamond jewellery, with hoops, pendants, bracelets and sets priced between Rs 14,400 and Rs 84,235.

Gargi by P N Gadgil & Sons has launched its 2026 Rakhi collection with over 1,000 silver designs, a kids’ range and 9kt gold jewellery for sisters.

QWEEN has partnered with Perfect Corp. to introduce AI- and AR-powered virtual jewellery try-on in India, enabling customers to view jewellery digitally across desktop and mobile before purchase.

Glow by Kirtilals has launched The Frill Collection of natural diamond jewellery, now available across stores in South India and online, alongside introductory offers on making charges, diamonds and gold exchange.