Divine Solitaires introduced a diamond coin collection on April 13, 2026, in Mumbai for Akshaya Tritiya, offering three variants to position diamonds as long-term value purchases.

DGSL has introduced a structured insurance appraisal service in India, integrating gemological analysis with global valuation standards, while Atul Jain joins NAJA to align practices with international appraisal frameworks.

Divine Solitaires and Gahana Gems & Jewels announced a partnership on April 8, 2026, to expand natural diamond solitaire sales across Gwalior, Guna and Jhansi, targeting over 40% market share.

As gold prices fluctuate, and consumer preferences evolve, manufacturers are reshaping design, caratage, and pricing to position gold as everyday wear with inherent value, observes Dhwani Rathod.

Beau: Jewels marked World Diamond Day on April 8, 2026, in Mumbai with an immersive event featuring diamond education, styling sessions and interactive activities to promote transparency and informed purchasing.

Palmonas’s Rs 373-crore funding story reveals how targeting the underserved middle market, building a strong brand, and executing omnichannel growth can redefine success for modern jewellers in India.

Gemological Science International conducted a Jewellery Excellence Workshop in Indore, training senior retail teams across Madhya Pradesh to improve product knowledge, customer engagement, and handling of laboratory-grown diamond queries.

Forevermark Diamond Jewellery opened a new store in Patna on April 6, 2026, with Neetu Chandra inaugurating the outlet to strengthen regional presence and meet rising demand.

With customers entering stores pre-informed and decision-ready, jewellery retailers are witnessing a shift in conversion dynamics, making in-store experience design a critical factor in influencing final purchase outcomes.

De Beers Group advances its ‘Love, From Dad’ campaign in April 2026, expanding the INDRA retailer network across India to drive in-store activation, natural diamond demand and consumer engagement.

Gemological Science International and Bharat Ratnam Mega CFC launched a Gem Identification Masterclass in India to address rising coloured gemstone demand and strengthen technical expertise among jewellery professionals through structured training.

Sagaramal Jewellers has inaugurated a new showroom at Jagdeo Path, Patna, on March 15, expanding its retail footprint in Bihar with a larger format store offering gold, diamond, and bridal jewellery collections.

At IIJS Bharat Tritiya 2026, jewellers report steady raw material sourcing despite global volatility, with cautious sentiment prevailing; the industry, however, is closely monitoring geopolitical risks and pricing pressures, reports Khursheed Mistry.

GSI conducted a field visit to Luc Yen Ruby Mine, Vietnam, from January 18–22, 2026, for CSP Batch 9 students to provide practical exposure to mining, sorting, and gemstone trade.