Malabar Gold & Diamonds launched ZOUL on February 24, 2026, featuring lightweight natural diamond jewellery in 14KT and 18KT gold, priced from Rs 20,000, targeting everyday wear across global showrooms.

Limelight Lab Grown Diamonds opened a new retail store in Rohini, Delhi, in February 2026, expanding its NCR presence and strengthening distribution in response to growing consumer demand.

Limelight Lab Grown Diamonds launched its first Andhra Pradesh store in Visakhapatnam in February 2026, inaugurated by Union Minister Kinjarapu Rammohan Naidu, expanding retail presence across emerging South Indian markets.

Natural Desert diamonds dominated the BAFTA Awards 2026 red carpet in London on February 23, worn by leading actors, signalling growing cultural and stylistic momentum for warm-toned natural diamonds.

ACPL Exports launched TrueSilver on 10 February 2026 in New Delhi, entering India’s domestic D2C silver jewellery market to address growing everyday demand and diversify revenue beyond exports.

Dhirsons Jewellers Pvt. Ltd. has introduced its Temple Treasures jewellery collection at its Lajpat Nagar flagship store in New Delhi on February 5, 2026, highlighting traditional temple-inspired gold designs for ceremonial wear.

Senco Gold & Diamonds has launched its ‘Elements of Love’ campaign in February 2026 across India, introducing a Valentine’s-focused diamond jewellery edit aimed at seasonal gifting demand.

Senco Gold & Diamonds on February 2, 2026 in Kolkata launched ‘The Shape of You’, introducing face-shape analysis in stores and its app to guide jewellery selection decisions.

Kushals Fashion Jewellery opened four new stores in Hyderabad on January 28 to expand its Telangana footprint, taking its city total to 17 as part of its retail growth plan.

Angara has enabled silver metal selection across eligible jewellery designs on its India website in January 2026, expanding consumer metal choices as price volatility drives demand for flexible fine jewellery options.

Divine Solitaires outlines its India strategy to position natural diamond solitaires for proposals, anniversaries, birthdays, self-purchase and Mangalsutra ceremonies, aiming to expand repeat-purchase opportunities for jewellery retailers.

As bridal tastes evolve, and retail cycles shorten, India’s polki industry is being redesigned for lighter wear, faster movement and commercial relevance, transforming a heritage craft into a modern retail category, says Dhwani Rathod.

Limelight Lab Grown Diamonds opened its exclusive store in Coimbatore in January 2026, strengthening its South India network as the brand crossed 50 exclusive stores nationwide to expand lab-grown diamond retail access.

Limelight Lab Grown Diamonds has launched its first exclusive store in Bhopal in January 2026, strengthening its national retail expansion and targeting Central India’s growing lab-grown diamond market.