Grand Jury of JJS-IJ Design Awards 2022 Handpicks Winning Designs
From over 1000 entries, 130 curated jewellery pieces were on the hot list of Jaipur Jewellery Show’s Indian Jeweller Design Awards’ Grand Jury Meet
Not Just another Jewellery Ad!- Reaching out to the Millennials
Jewellery advertising is undergoing a metamorphosis, with fresh, new themes and storyboards that reflect the changing societal attitudes and new-age customer preferences. Besides, the medium of the message is changing as well, discovers Suneeta Kaul
New Ad Campaign For Abaran Timeless Jewellery Gets Over 5 lakh Views In A Day
Digital content creators across the whole ambit of social media are becoming increasingly popular -- the recent advertising campaign by Abaran Timeless Jewellery, Bangalore has crossed 5 lakh views in a day. Pratap Kamath, MD of Abaran Timeless Jewellery explains how this campaign was conceptualised
The 13 Commandments to Slay it on Social Media-Digital Marketing in the time of Covid 19
Today, social media is a boon, and is probably going to help you in keeping your business afloat. You may think that there is no rulebook for engaging with your clients on social media at this point, but there definitely is. Here’s a foolproof cheat sheet to acing it on social media. From creating a voice to how to handpick your influencers, we’ve got you covered says Vijetha Rangabashyam
Kalyan Jewellers celebrates #HerHeartofGold campaign
The jewellers hosted various social media influencers mother-daughter duos at their flagship store in Andheri celebrating their new Mother's Day campaign #HerHeartofGold
Celebs or influencers?
Celebrity Endorsements Vs Social
Media Influencers
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