Akoirah rolls out a diamond draw campaign from April 6–19, 2026 across Mumbai, Navi Mumbai and Pune, offering purchase-linked entries and 20% diamond discounts to drive festive footfall and engagement.

Limelight Diamonds has opened a new exclusive store in Baner, Pune, in March 2026, expanding its Maharashtra retail presence and strengthening access to lab-grown diamond jewellery in a key urban market.

Gargi by P.N. Gadgil & Sons opened a kiosk at Grand Highstreet Mall in Hinjewadi, Pune in February and launched its first Punjab store at Nexus MBD Neopolis, Ludhiana on March 1.

Retailers highlight how financially independent women are increasingly buying jewellery for themselves, boosting demand for lightweight gold and diamond jewellery across metros and smaller cities, finds out Dhwani Rathod.

New luxury brand Daimanté launches in India with AI-generated design workflows and sustainable lab-grown diamonds, offering hallmark-assured collections and digital-first retail strategy, redefining premium product offerings for modern jewellery retailers.

Shringar House of Mangalsutra Limited reported unaudited Q3 FY26 results on February 12, 2026, in Mumbai, with revenue at Rs. 658.9 crore, driven by gold price movements and domestic demand.

Gargi by P.N. Gadgil & Sons opened five stores on January 26 and February 1, 2026, across Chandigarh, Noida, Siliguri, Dehradun and Pune to expand its national retail footprint.

Shringar House of Mangalsutra Limited launched a Pune sales office on January 23, 2026, inaugurated by Saurabh Gadgil, to coordinate B2B operations across Pune, Marathwada and Vidarbha markets.

PNG Jewellers appointed Ranbir Kapoor as brand ambassador in January 2026 in Pune to support national expansion by increasing visibility and reinforcing brand trust through endorsements and brand-led initiatives across markets.

Gargi by P.N. Gadgil & Sons reached 50 shop-in-shop counters at Shoppers Stop on January 19, 2026, marking a key retail expansion aligned with its national growth strategy.

PNG Jewellers has appointed Sara Tendulkar as brand ambassador for Litestyle by PNG in December 2025, supporting the brand’s next growth phase and expansion into younger consumer-led jewellery retail markets.

Litestyle by PNG Jewellers has opened a 600 sq ft standalone store in Viman Nagar, Pune, expanding its local footprint to four stores and supporting PNG Jewellers’ multi-format retail growth.

GIVA activated a nationwide on-ground campaign from December 10 2025 to drive participation in its Exchange Fest, using transit media, mall installations and hyperlocal outreach to increase store footfall and consumer engagement.

Gargi by P.N. Gadgil and Sons marked its four-year milestone in Pune on December 1 2025, outlining growth plans after reporting Q2 FY25-26 sales, profits and continued national retail expansion.