GIVA launches multi-city campaign for Exchange Fest rollout
GIVA activated a nationwide on-ground campaign from December 10 2025 to drive participation in its Exchange Fest, using transit media, mall installations and hyperlocal outreach to increase store footfall and consumer engagement.
All the reasons why NRIs are falling in love with pret jewellery
Pret jewellery has always been a popular choice with women, but of late, its demand has been scaling new heights, particularly among NRIs, who are embracing it for its blend of style, affordability, convenience and accessibility, discovers Suneeta Kaul
Swarovski Created Diamond Collection Launched in India
Building on its successful Swarovski Created Diamonds collections in the USA, China, and Japan, the Austrian Maison now extends its fine jewellery offerings to the Indian market
Shining Reinvention: Malabar Gold & Diamonds Unveils Revamped Ludhiana Store
Situated at the prestigious Rani Jhansi Road in Ghumar Mandi, the refurbished store was inaugurated amidst splendor by notable dignitaries
How jewellers spark change through acts of kindness
A significant section of jewellers believes in the concept of philanthropy, and is actively involved in charitable activities. Supporting charitable causes not only makes for peace of mind and inner happiness, it also enhances the reputation of a brand and positions it as an entity that cares for society, and not just about profits, finds out Suneeta Kaul
Here's how to craft a memorable initial encounter with customers - according to five retailers
Positive first impressions can lead to trust, loyalty, and advocacy, while negative ones can deter consumers and harm brand reputation. Jewellery retailers place a great deal of emphasis on creating memorable and favorable initial encounters to build lasting relationships with their clients, discovers Suneeta Kaul
Delhi Regional Office of GJEPC Hosts Export Outreach Program in Amritsar
The GJEPC, Regional Office, Delhi, on Jan 18 had organised an Export Outreach Program jointly with the office of Additional DGFT, Ludhiana and ECGC with the support of The Amritsar Jewellers Association
The only cheat-sheet you will need to hire the best floor manager
What does it take to be a good floor manager? Suneeta Kaul talks to a cross-section of jewellery retailers in an attempt to glean what kind of attributes they look for when hiring the perfect floor manager
Handling customer complaints can be a pain point, but here’s how these retailers tackle them
Handling customer complaints, dealing with irate, and sometimes, unreasonable patrons, is an important part of the jewellery retail business. Suneeta Kaul endeavours to find out how jewellers go about dealing with such difficult situations
Indian Jeweller unveils macro jewellery trends for 2023 at Prêt by Couture
The leading jewellery magazine hosted a grand fashion show to unveil trends at Taj Krishna
How do jewellery retailers figure out the buying potential of customers?
Gauging the buying capacity of customers is a complicated issue – retailers have to make an assessment based on the body language and reactions of buyers, as well as their attire and accessories, says Suneeta Kaul
Jewellery Theft Solved at Ludhiana
Three days on, a staff and accomplice arrested for stealing jewellery worth lakhs from employer
De Beers Forevermark opens 1st boutique in Lucknow
The 1200 square feet-store, located on Shahnajaf Road, Hazratganj, is the largest boutique of the company in the country
TV actress Shivangi Joshi seen sporting jewellery from Jagdish Jewellers
Jagdish Jewellers participated in the Mine N Yours Wedding Show, a luxurious exposition showcasing the latest premium products and services from the wedding industry
Mine N Yours Wedding Show underway in Ludhiana
It is a luxurious exposition, showcasing the latest premium products and services from the wedding and beauty world to help would-be brides make their day perfect
