As gold prices continue to surge, silver has emerged as the star of this year’s festive season in India. With silver crossing the Rs 1 lakh per kg mark, consumers have turned to the white metal, driving sales to an all-time high during the Dhanteras Diwali period

As Dhanteras and Diwali draw near, Indian consumers are actively purchasing gold despite record-high prices, driven by hopes for strong returns amid a cooling stock market. This surge in demand may further elevate global gold prices and impact India's trade balance, indicating a robust festive buying sentiment

Augmont gold and silver coins will now be available through Zepto platform

The new store in Salem Bazaar is bigger, offers a wider range of jewellery, and provides more amenities to align with current trends and provide a world-class shopping experience.

This is a marked jump from the pre-pandemic era of 2019, when gold worth Rs 10,000 crore was sold

The collection features jewellery for every function - Sangeet, Mehendi and Wedding - along with a special traditional experience for all the new brides-to-be to wish them good luck and prosperity

The brand plans to open 15 wholly-owned retail stores in the region over the next three years to deepen reach across 100 cities by 2025

‘Akshay Tritiya’ has brought in a ray of hope for many jewellery retailers across India and many are saying that demand is better on this day than before. People are buying gold and allowing the good luck to ward of the gloom cast by the pandemic

The festival of wealth and wellbeing is at hand. Indian Jeweller talks to retailers across India to find out how they have prepared themselves to face increasing demand and how they plan to cash in on this golden opportunity

Silver prices rose for the fourth consecutive day, surging Rs 935 to Rs 42,035 per kg on increased offtake by industrial units and coin makers

Globally, spot gold was trading lower at USD 1,333.90 per ounce, while silver was down at $14.85 an ounce in New York

Traders attributed the decline in gold prices to fall in demand from local jewellers and a weak global trend

Sentiment in the domestic market turned bullish on the back of increased buying by jewellers and a positive trend in global markets coupled by a weaker rupee which led to the increase

Gold rates of 99.9 per cent and 99.5 per cent purity advanced by Rs 75 each to Rs 32,720 and Rs 32,550 per 10 gram, respectively, in Delhi, while silver falls by Rs 70