Palmonas’ latest campaign reflects how jewellery marketing is being reworked through narrative-led celebrity use, product-first communication, and lower entry price points, as brands align messaging with everyday consumption habits.

Candere, the lifestyle jewellery brand by Kalyan Jewellers, expanded its Maharashtra retail presence on January 5, 2026, with new stores in Kandivali, Nashik and Kolhapur to strengthen market reach.

Dhirsons Jewellers launched a 9 Karat diamond jewellery collection in New Delhi on December 22, 2025, addressing price-sensitive demand as rising gold costs influence consumer buying patterns in fine jewellery.

Gargi by P.N. Gadgil and Sons marked its four-year milestone in Pune on December 1 2025, outlining growth plans after reporting Q2 FY25-26 sales, profits and continued national retail expansion.

Gargi by P.N. Gadgil & Sons rolls out nationwide Black Friday promotions from November 28–30, offering flat 25% discounts across silver, brass fashion jewellery and diamond jewellery making charges to drive festive-season gifting.

Candere broadens its retail footprint in Maharashtra with new stores in Andheri and Mulund, marking a stronger presence in Mumbai and advancing its strategy to offer accessible, contemporary jewellery to urban consumers.

D.P. Abhushan Ltd. has unveiled its grand “World of Diamonds” exhibition in Ajmer, showcasing award-winning natural diamond jewellery, bridal collections, and signature designs that highlight India’s artistry, heritage, and craftsmanship.

Candere by Kalyan Jewellers introduces a refined curation of affordable luxury essentials crafted for contemporary professionals, blending minimalist design, elevated craftsmanship, and everyday versatility to redefine what modern, wearable elegance truly looks like.

Reva by P. N. Gadgil & Sons launches an exquisite bridal collection that fuses timeless Indian artistry with contemporary diamond design, featuring vibrant gemstones, elevated mangalsutras, and luxurious wedding-ready creations crafted for today’s discerning bride.

Affordable fashion jewellery brand Gargi by P N Gadgil & Sons posts record Q2 results with 102% revenue growth and 101% profit rise, driven by expansion, festive demand, and strong brand connect.

The audacious heist at the Louvre in France, targeting a priceless collection of high jewellery, has sent shockwaves across the global luxury industry. Beyond the brazenness of the act, the incident has ignited concerns about security and trust in the world of haute joaillerie.

The new bridal collection celebrates individuality, legacy, and transformation through heritage-inspired design

VBJ Since 1900 has launched its first-ever Grand Jhumka Festival, a month-long celebration of India’s iconic jhumka jewellery. Showcasing gold, diamond, and silver designs that blend South Indian heritage with modern elegance, the collection caters to Gen Z buyers, working professionals, and seasoned collectors, highlighting timeless craftsmanship, versatility, and contemporary style.

HRD Antwerp, Europe’s leading authority in diamond grading and certification, has officially launched its operations at the Bharat Ratnam Mega Common Facility Centre (CFC) in Mumbai.